The much-awaited long play (L.P.) album Bossa Nova Heights composed by renowned music producer and DeeJay, D.J. Saguaro is officially released Today on 4th November 2024. Known for crafting an eclectic fusion of Deep House, Moombahton, and Drum & Bass, D.J. Saguaros’ latest work introduces a sophisticated twist to their signature sound. The album features several innovative tracks, including a standout collaboration with Artist J.C. Jewel Celestial on the ethereal single Fria Cassiopeia. Bossa Nova Heights promises to offer a fresh auditory experience, blending melodic harmonies with captivating rhythms, further solidifying D.J. Saguaro's position as a leading force in the luxury music scene. In addition to Fria Cassiopeia, the album showcases the popular hit Funk Realisations, which draws inspiration from the vibrant funk sounds of the 1970s. This track embodies a nostalgic yet contemporary flair, seamlessly merging groovy bass lines and rhythmic brass with modern electronic elements. Funk Realisations not only pays homage to the golden era of funk but also serves as a testament to D.J. Saguaros’ ability to reinvent classic genres for todays’ audience. Its’ infectious energy, and spirited vibe are sure to make it a fan favourite, further elevating the albums’ diverse offerings. Accompanying the album release is a collection of never-before-seen content, providing fans with an intimate look into the creative process behind Bossa Nova Heights. The exclusive material includes behind-the-scenes footage, artist interviews, and insights into the making of each track. D.J. Saguaro aims to deepen the connection with fans by sharing the stories and inspirations that shaped this remarkable second album. This unique content, available on various platforms, is designed to enhance the listening experience and offer a glimpse into the world of D.J. Saguaro, making the release not just a musical event but a comprehensive artistic journey. Bossa Nova Heights is on all major Streaming Platforms.

Written by Dr. Karen Stallings, Therapist & Life Coach Dr. Karen Stallings is an expert in her field. She is the founder of Heal My Wounded Place, a buissness that empowers people to heal the wounds of the soul, the author of the book When Faith and Trauma Collide, she is a faith driven entrepreneur who has been a practicing clinican for over 30 years. Rejection is a universal experience, yet it can leave deep emotional scars that linger long after the initial pain has faded. This blog explores the wound of rejection, how it manifests in our lives, its underlying causes, and the steps we can take to heal from it. Defining the wound of rejection The wound of rejection refers to the emotional pain and distress we feel when we are excluded, dismissed, or not accepted by others. This feeling can stem from various sources, such as relationships, social interactions, or professional environments. Rejection can provoke feelings of unworthiness, loneliness, and despair, leading to a negative self-image and a fear of vulnerability in future relationships. Understanding this wound is essential for recognizing its impact on our lives and embarking on a healing journey.   The psychological underpinnings The psychology of rejection is complex. When we face rejection, our brains can react as if we are experiencing physical pain. Studies have shown that social rejection activates the same areas of the brain that respond to physical pain, underscoring just how deep the emotional wounds can cut. This biological response explains why rejection can feel so intense and why we might go to great lengths to avoid it.   How rejection shows up in our lives The effects of rejection can be subtle or overt, influencing our thoughts, behaviors, and relationships in profound ways: Social withdrawal: People who feel rejected may avoid social situations, fearing further rejection or embarrassment. This avoidance can create a cycle of isolation and loneliness, making it increasingly difficult to form new connections or deepen existing ones. Low self-esteem: Rejection often leads to self-doubt and a diminished sense of self-worth. Individuals may internalize the rejection, believing they are unlovable or unworthy of acceptance. This can manifest as negative self-talk and a pervasive sense of inadequacy. Emotional triggers: Past experiences of rejection can trigger strong emotional responses in seemingly unrelated situations. A casual comment or a missed invitation might evoke feelings of rejection rooted in earlier experiences, making it essential to recognize and address these triggers. Defensive behavior: In an attempt to protect themselves, some people may become defensive or hostile in relationships, creating barriers that prevent genuine connections. This defensive posture can lead to misunderstandings and further feelings of isolation. Fear of intimacy: A history of rejection can make trusting others challenging or opening up emotionally. This fear can hinder the development of meaningful relationships, as individuals may keep others at arm's length to avoid potential pain. Perfectionism: Some individuals may respond to the fear of rejection by striving for perfection in their endeavors. This relentless pursuit of excellence can lead to burnout and frustration, as they feel they can never measure up to their own or others' expectations.   What causes us to feel rejected? Several factors contribute to the feeling of rejection, including: Societal expectations: Social norms and cultural standards can create pressure to conform. When individuals feel they don’t meet these expectations, they may perceive themselves as rejected. This is particularly relevant in environments such as schools, workplaces, and social media, where comparison can be rampant. Past experiences: Previous instances of rejection can lead to heightened sensitivity. A single negative experience can shape our future interactions, making us more susceptible to feelings of rejection. It’s crucial to understand how these past experiences influence our current behavior. Interpersonal dynamics: Our relationships play a significant role in how we experience rejection. Unresolved conflicts, miscommunications, or differing expectations can lead to feelings of exclusion, prompting us to question our place within a group or a relationship. Self-perception: How we view ourselves can greatly influence our sensitivity to rejection. A person with a positive self-image may handle rejection more gracefully than someone with low self-esteem. This highlights the importance of fostering a healthy self-image as a buffer against rejection. Attachment styles: Our early relationships can shape our attachment styles, influencing how we respond to rejection later in life. Those with insecure attachment styles may be more prone to feelings of rejection, as their foundational experiences may have involved inconsistent or unavailable caregivers. Healing the wound of rejection While the wound of rejection can feel overwhelming, healing is possible. Here are some steps to begin the process: Acknowledge your feelings: The first step in healing is to recognize and validate your emotions. It’s okay to feel hurt, and acknowledging these feelings is crucial for moving forward. Journaling about your experiences can be a therapeutic way to process emotions. Reframe negative thoughts: Challenge negative self-talk by reframing it into more positive or neutral statements. Instead of thinking, “I’m not good enough,” try, “This experience doesn’t define my worth.” Cognitive restructuring techniques can be beneficial in changing your thought patterns. Seek support: Connecting with friends, family, or a therapist can provide a safe space to express your feelings. Sharing your experiences can help normalize the pain of rejection and foster understanding. Support groups can also be valuable in realizing that you are not alone in your experiences. Practice self-compassion: Treat yourself with kindness and understanding. Recognize that everyone experiences rejection, and it’s a natural part of life. Engaging in mindfulness practices can enhance self-compassion and help you remain present with your feelings without judgment. Engage in activities that build self-esteem: Pursue hobbies and interests that make you feel good about yourself. Engaging in activities that highlight your strengths can boost your confidence. Consider volunteering or participating in community events to expand your sense of belonging. Set healthy boundaries: Protect yourself from relationships that consistently make you feel rejected or undervalued. Surround yourself with people who appreciate and support you. Learning to say “no” and prioritizing your mental health is a vital skill. Embrace vulnerability: While it can be scary, allowing yourself to be vulnerable can lead to deeper connections and help counteract the fear of rejection. Sharing your authentic self with others can foster intimacy and connection, creating a supportive environment. Mindfulness and grounding techniques: Practicing mindfulness can help you stay present and reduce anxiety about past rejections. Grounding techniques, such as deep breathing or focusing on your surroundings, can help you manage overwhelming emotions when faced with rejection.   What it takes to heal the wound of rejection Healing the wound of rejection requires patience and self-compassion. It involves actively working to change how we perceive ourselves and our experiences. Building resilience through healthy coping strategies, fostering supportive relationships, and nurturing self-acceptance are key components of this journey. Building a resilient mindset Developing a resilient mindset is crucial in overcoming the impact of rejection. This involves: Cultivating gratitude: Focusing on what you appreciate in your life can shift your perspective and reduce feelings of lack or unworthiness. Setting realistic expectations: Recognize that rejection is a part of life, and not every interaction will lead to acceptance. Setting realistic expectations can reduce the sting of potential rejection. Learning from experiences: Instead of viewing rejection as a failure, consider it a learning opportunity. Reflect on what you can take away from the experience and how it can guide your future interactions. Long-term strategies: In the long run, practicing self-awareness and emotional intelligence can be powerful tools in managing feelings of rejection. Being aware of your emotional triggers and understanding your responses can empower you to navigate relationships more effectively. In conclusion, the wound of rejection is a painful but common experience. By understanding its causes and manifestations, we can take meaningful steps toward healing. Remember, rejection doesn’t define us. It’s merely a part of the human experience that can ultimately lead to growth and deeper connections if we allow it to. Embracing our vulnerability and fostering self-compassion can transform our relationship with rejection, turning wounds into pathways for growth and resilience. Dr. K, your emotional wound strategist, would love to partner with you as you begin your journey of healing the wound of rejection. Schedule your consultation here .   Follow me on  Facebook , Instagram , LinkedIn , and visit my website  for more info! Read more from Dr. Karen Stallings Dr. Karen Stallings, Therapist & Life Coach Dr. Karen Stallings is an expert within the mental health field. Her childhood traumas, battles with depression and suicidal ideation provoked her to begin a journey of healing. She has dedicated her life to empowering others with tools and strategies to heal the wounds of their soul. She is the founder of Heal My Wounded Place, a premiere online business where she services clients across the nation. Her mission: Let's Heal the wounds we cannot see.

Written by Roje Khalique, Founder of rkTherapy Roje Khalique is a visionary clinical consultant with 20 years in mental health. She is the founder of rkTherapy, a London based bespoke psychology consultancy, and a specialist in culturally-attuned Cognitive Behavioural Therapy (CBT). Do you find yourself second-guessing your capabilities or expertise even after achieving significant milestones, or experiencing anxiety when facing new workplace responsibilities? The answer might be more complex than you think. The landscape of self-doubt and limited self-beliefs requires a deeper exploration than typical self-help approaches suggest. Our clinical practice reveals three distinct phenomena that often intertwine: imposter syndrome, low self-esteem, and specific professional confidence gaps. Understanding their differences is crucial for effective intervention. Professional self-doubt manifests in various ways, and understanding its true nature requires looking beyond surface-level solutions. Clinical research  highlights significant correlations between imposter syndrome and workplace difficulties, particularly as it relates to job satisfaction, stress levels, and burnout risk (Hutchins et al, 2017). Once we accurately identify whether someone's self-doubt and limited self-beliefs stem from imposter syndrome, underlying self-esteem issues, or simply lack of experience in specific areas, we can develop more targeted strategies to enhance professional confidence and overall psychological well-being. Imposter syndrome: The high achiever's paradox Let's start with imposter syndrome. The Oxford English Dictionary defines it as "the persistent inability to believe that one's success is deserved or has been legitimately achieved as a result of one's efforts or skills." In clinical practice, we routinely observe this phenomenon primarily among extremely high achievers with significant proven professional accomplishments. These individuals, despite their impressive track records and achievements, experience persistent self-doubt and often seek constant reassurance from others ( Clance et al, 1978 ). This manifests most strongly in high-stakes situations where they fear potential judgment from colleagues or simply suffer from a fear failure, creating a cycle of negative self-beliefs despite clear evidence of professional competence. Imposter syndrome is: Persistent doubt of one's professional abilities despite evidence of success Fear of being "found out" as a fraud Tendency to attribute success to external factors rather than personal competence Common among high achievers with demonstrable professional skills Studies indicate that individuals experiencing imposter syndrome often attribute their success to external factors like timing or luck, rather than their demonstrated abilities ( Clance et al, 1978 ). This creates an intriguing paradox - imagine an expert with 10 years of expertise questioning their competence despite clear evidence and numerous accolades to prove it. Their achievements and recognition should clearly speak for themselves, but the internal questioning persists. While these deep-seated doubts can feel overwhelming, they can, in fact, respond well to solution-focused therapeutic approaches. Our clinical observations also support research findings showing a strong connection between perfectionism and imposter experiences. Many successful professionals set unrealistic standards, viewing anything short of perfection as inadequate or a sign of failure. Psychological research suggests perfectionist tendencies account for a significant portion of imposter-related symptoms in high-achieving individuals ( Ribica, 2024 ). This combination can create an escalating pattern: as professionals advance in their careers, their fear of failure often intensifies, as does their fear of judgement, potentially leading to increased perfectionist behaviours and imposter feelings. Understanding these relationships is essential for supporting high-achieving professionals who might be quietly struggling with stress, anxiety and burnout, which have been consistently found to be linked to imposter syndrome and clinical perfectionism.  Low self-esteem: The deeper current Now, let's shift gears to low self-esteem, often confused with imposter syndrome but distinctly different. The Oxford Dictionary of Psychology defines self-esteem as "one's attitude towards oneself or one's opinion or evaluation of oneself, which may be positive, neutral or negative." Low self-esteem, therefore, refers to a predominantly negative self-evaluation. While imposter syndrome is about doubting your abilities despite evidence to the contrary, low self-esteem is a deeper, more pervasive and a global negative self-perception (Rosenberg, 1965). Interestingly, many clients who are high-achievers and display high levels of perfectionism, who initially self-report imposter syndrome discover in therapy that, what appears on the surface as achievement-related doubt, masks more fundamental questions of self-worth. Whilst both imposter syndrome and low self-esteem involve self-doubt, their foundations differ fundamentally. Individuals with low self-esteem tend to have a more fixed mindset about their abilities, making it harder to bounce back from setbacks in life, in general ( Gal et al, 2022 ). Unlike imposter syndrome, which questions specific achievements, low self-esteem represents a more pervasive negative self-perception that affects most areas of life, and not just professional performance or career success. Low self-esteem is: A broader, more pervasive negative self-perception Self-loathing or feeling unworthy as a person Affecting overall self-image, not just professional or skill-based areas Potentially requiring professional mental health support and therapy interventions Low self-esteem is not just about questioning if you deserve that promotion; it's about questioning your worth as a human being. Low self-esteem often manifests as self-loathing, lack of self-compassion and feeling fundamentally inadequate and unworthy, regardless of achievements or skills (Rosernberg, 1965). It is like having a successful career but believing you do not deserve happiness or love in your personal life. Many clients wonder how they can experience low self-esteem while others perceive them as confident. This highlights a crucial difference: an individual might excel in social situations or demonstrate mastery in their professional field yet maintain a harsh internal relationship with themself. Thus, confidence and self-worth, though interconnected, serve distinct roles in our psychological makeup. Confidence relates to our belief in our abilities to perform specific tasks or handle certain situations. Self-esteem, however, reflects our fundamental sense of value and worth – how we view and treat ourselves regardless of external achievements or competencies. The professional confidence gap: When experience is the answer The third player in this confidence conundrum is a straightforward lack of confidence due to a lack of experience in specific areas. Whilst there isn't a particular Oxford definition for this concept, it's closely related to self-efficacy, which the Oxford Dictionary of Psychology defines as "one's belief in one's ability to succeed in specific situations or accomplish a task." This is not about doubting proven skills (imposter syndrome) or your overall worth (self-esteem). Instead, it is accurately recognising a lack of experience or competence in a particular domain. Confidence gaps is: A realistic recognition of limited skills or experience in specific situations Natural anxiety and fear of judgement or failure in unfamiliar territory A temporary challenge that improves with practice and exposure Often managed through avoidance, which maintains the problem long-term Think of it like learning to drive – initial nervousness does not stem from doubting your overall capabilities, but rather from inexperience. For instance, you might be a coding expert but freeze up at the thought of speaking in front of a large group of co-workers or get intensely anxious when speaking to strangers. This lack of confidence is often rooted in inexperience and can typically be addressed through gaining more experience or targeted training. It's like being a chess grandmaster but never having played checkers – you're not doubting your strategic thinking, just acknowledging a specific gap. Consider these common scenarios: the professional who keeps their camera off during virtual meetings, the team member who avoids speaking to new colleagues, the employee who sidesteps opportunities to present to groups, or the individual who minimises interaction with senior leadership. These behaviours do not necessarily indicate imposter syndrome or low self-esteem. Instead, they might reflect a simple lack of practice in certain professional skills, therefore leading to limited self-belief, self-doubt and often anxiety.  The solution lies in recognising that these specific confidence gaps are situational and temporary. Through gradual engagement with challenging situations, anxiety can naturally decrease as skills improve. Each successful experience can provide concrete evidence that challenges one’s initial self-doubt, creating a positive cycle of growth. These gaps in skills or expertise may or may not require complex psychological intervention or deep therapeutic work – just structured exposure, practice, and skill development may be sufficient.  The good news is that these confidence gaps are often addressable through gaining more experience and targeted training. Unlike imposter syndrome or low self-esteem, it's not about questioning your overall worth or doubting proven abilities. Rather, it's a natural response to stepping outside your comfort zone that can be overcome through gradual exposure and practice, allowing you to build both competence and confidence in these specific areas. It is important to note here that often solution-focused therapy and or behavioral therapy can help individuals target these gaps, thus increasing their confidence.  The triple intersection Here's where it gets interesting: imposter syndrome, low self-esteem and confidence gaps aren't mutually exclusive. You might experience a combination of all three, each manifesting in different areas of your life. For instance, you could have imposter syndrome at work (questioning your achievements despite clear evidence of success), low self-esteem stemming from past experiences (affecting your fundamental sense of self-worth), and specific confidence gaps in skills like public speaking or workplace communication. When multiple issues are present, the interaction between them can intensify their impact. Low self-esteem is a psychological condition and might amplify imposter syndrome, while confidence gaps could reinforce negative self-beliefs. Maintaining your psychological well-being, understanding the true impact of these interconnected challenges, and seeking appropriate professional support when needed are crucial for sustainable change.  Navigating the maze of self-doubt: Effective intervention approaches Understanding these three distinct challenges guides us towards more targeted interventions. Now that we've explored these concepts in depth, let's examine some practical tips for addressing these areas: For imposter syndrome: Identify legitimate achievements through evidence-based reflection Challenge unhelpful beliefs about your success with factual data Track and journal small wins regularly Address perfectionist tendencies, especially where they hinder progress through procrastination Seek professional mentors who can provide a balanced perspective For low self-esteem: Explore and process past experiences through professional therapy Build core self-worth and belief independent of achievements Develop healthier internal narratives about personal value and purpose Engage with solution-focused therapy for tools and techniques Practice self-compassion and self-acceptance For professional confidence gaps: Implement gradual exposure to new and challenging situations Set realistic goals and engage in structured practice of specific skills Develop targeted competencies through focused skills-based training Focus on personal development rather than comparison with others Recognise and celebrate incremental improvements and progress These suggestions represent just a starting point rather than a comprehensive guide. The depth and combination of interventions needed will vary significantly between individuals, depending on whether they're experiencing one specific challenge or a complex interplay of all three, and the extent to which these issues affect their daily life and professional success.  While each challenge requires its own tailored approach, many therapeutic tools and strategies can address multiple aspects of self-doubt simultaneously - for instance, evidence-gathering techniques might help combat imposter feelings while also building self-esteem, and gradual exposure to challenging situations can both develop specific skills and strengthen overall sense of worth and confidence. Clinical insights into self-doubt and limited self-beliefs Through research findings and clinical work, we share brief insights into imposter syndrome, low self-esteem, and confidence gaps. We observe these challenges taking different forms, each uniquely influenced by personal history. A person's early life experiences, cultural heritage, and work environment all shape how their self-doubt and limited self-belief patterns evolve. This deeper understanding of such complex dynamics enables us to craft targeted approaches for authentic confidence development. Though everyone's path differs, identifying these patterns illuminates more effective routes to professional and personal success. Follow me on Linkedin for more info! Read more from Roje Khalique Roje Khalique, Founder of rkTherapy Roje is a clinical practitioner for a wide range of anxiety disorders and depression. She is dedicated to making quality psychological support accessible to high-achieving professionals in the legal and finance industries in London's high-stakes corporate world. During COVID-19 she recognised a global and increasing need for evidence based support and developed a Cognitive Behavioural Therapy (CBT) online, virtual platform and a mobile app. Designed to fit the demanding schedules of professionals not only in London but across Europe, US, Middle East and Asia. References: Clance, P. R. & Imes, S. A. (1978). The impostor phenomenon in high achieving women: Dynamics and therapeutic intervention. Psychotherapy: Theory, Research, and Practice, 15, 241-247. Gál, É., Tóth-Király, I., & Orosz, G. (2022). Fixed Intelligence Mindset, Self-Esteem, and Failure-Related Negative Emotions: A Cross-Cultural Mediation Model. Frontiers in psychology, 13, 852638. Hutchins, Holly & Penney, Lisa & Sublett, Lisa. (2017). What imposters risk at work: Exploring imposter phenomenon, stress coping, and job outcomes. Human Resource Development Quarterly. 29. 10.1002/hrdq.21304. Ribica, & Dr. Shivani Bhambri. (2024). Perfectionism And The Imposter Phenomenon Among Postgraduate Students In India. Journal for ReAttach Therapy and Developmental Diversities, 7(4), 75–80. Rosenberg, M. (1965). Rosenberg Self-Esteem Scale (RSES)

Written by Lydia Ignacio, Transformational Coach & Therapist Lydia Ignacio is the founder & CEO of Reaching Heights a transformational self-study enterprise with the mission to teach profund healing at the mind, body, and spirit levels, inspire social consciousness and responsibility, and cultivate philanthropy. Heal the self, Heal the World! Together We Rise! Seasonal Affective Disorder (SAD) is a type of depression that occurs at specific times of the year, most commonly during the winter months when daylight hours are shorter. This condition can have a significant impact on one’s mental health and overall well-being. Understanding SAD, its symptoms, and the best practices for managing it can help those affected to lead a more balanced and healthy life. In this article, we’ll explore what SAD is, its causes, symptoms, and evidence-based strategies for treatment. What is Seasonal Affective Disorder ? Seasonal Affective Disorder is a subtype of major depressive disorder characterized by recurrent episodes of depression that follow a seasonal pattern. The most common form of SAD occurs in the fall and winter months, known as winter-pattern SAD, but some individuals experience it during the spring and summer, known as summer-pattern SAD. Symptoms of SAD The symptoms of SAD can vary from person to person, but they generally include: Low energy: A persistent feeling of tiredness or fatigue. Depression: Feeling sad, hopeless, or worthless most of the time. Sleep issues: Oversleeping or insomnia. Changes in appetite or weight: Cravings for carbohydrates or weight gain, especially with winter-pattern SAD. Loss of interest: A reduced interest in activities that were once enjoyable. Difficulty concentrating: Trouble focusing or making decisions. Social withdrawal: A desire to isolate from friends and family. Causes of seasonal affective disorder The exact cause of SAD is not entirely understood, but several factors are believed to contribute to its development: Reduced sunlight: Decreased exposure to sunlight during the winter months can disrupt the body’s internal clock (circadian rhythm) and lead to feelings of depression. Serotonin levels: Sunlight affects serotonin, a neurotransmitter that influences mood. Reduced sunlight can lead to lower serotonin levels, contributing to depression. Melatonin levels: Melatonin, a hormone that regulates sleep, can be affected by the change in seasons. Higher melatonin levels during the darker months can increase sleepiness and contribute to depressive symptoms. Genetics: A family history of SAD or other forms of depression may increase the risk of developing the disorder. Best tips and practices to treat seasonal affective disorder While SAD can be challenging, there are several effective treatment strategies that can help manage and alleviate symptoms. 1. Light therapy Light therapy is one of the most commonly recommended treatments for SAD. This involves exposure to bright light that mimics natural sunlight, usually with a light therapy box.  How it works: Light therapy helps to regulate the circadian rhythm and increase serotonin levels by simulating sunlight exposure.  Usage: Typically, individuals use a light box for about 20-30 minutes each morning during the winter months. Effectiveness: Studies have shown that light therapy can significantly reduce symptoms of SAD, particularly when used consistently throughout the season. 2. Cognitive-Behavioral Therapy (CBT) Cognitive-Behavioral Therapy (CBT) is a type of talk therapy that has been shown to be effective in treating SAD. CBT helps individuals change negative thought patterns and behaviors that contribute to depressive symptoms. How it works: CBT for SAD often includes techniques like identifying and challenging negative thoughts, planning enjoyable activities, and practicing mindfulness. Effectiveness: Research has indicated that CBT can be as effective as light therapy and may provide longer-lasting benefits. 3. Medications For some individuals, medication may be necessary to manage the symptoms of SAD. Antidepressants, particularly selective serotonin reuptake inhibitors (SSRIs), are commonly prescribed. How it works: SSRIs help to increase serotonin levels in the brain, improving mood and energy levels. Usage: Medications may be used alone or in combination with other treatments like light therapy or CBT. Effectiveness: Medication can be particularly useful for those with severe symptoms or who do not respond to other treatments. 4. Lifestyle changes Incorporating certain lifestyle changes can also help manage SAD symptoms: Regular exercise: Physical activity can boost serotonin levels, reduce stress, and improve mood. Aim for at least 30 minutes of moderate exercise most days of the week. Healthy diet: Eating a balanced diet rich in fruits, vegetables, whole grains, and lean proteins can help stabilize energy levels and mood. Sleep hygiene: Maintain a regular sleep schedule, avoid excessive napping, and create a sleep-friendly environment. Social connection: Staying connected with friends and family can provide emotional support and reduce feelings of isolation. 5. Vitamin D supplementation Given that reduced sunlight can lead to lower vitamin D levels, some individuals with SAD may benefit from vitamin D supplements. How it works: Vitamin D is thought to play a role in mood regulation, and supplementation can help offset the deficiency caused by reduced sunlight exposure. Effectiveness: Some studies suggest that vitamin D supplementation can help alleviate symptoms of SAD, particularly in those with low levels. Preventative measures If you are prone to SAD, taking preventive measures before the onset of the season can be beneficial: Start light therapy early: Begin using a light therapy box in the early fall before symptoms start. Maintain a routine: Keeping a consistent daily routine with regular sleep, exercise, and social activities can help manage mood. Plan for winter: Engage in winter activities or hobbies that you enjoy to counteract the seasonal changes. Conclusion Seasonal Affective Disorder is a serious condition that can significantly impact quality of life, but with the right treatment and lifestyle adjustments, it can be managed effectively. Whether through light therapy, CBT, medication, or lifestyle changes, there are multiple avenues to explore for those affected by SAD. Early intervention and consistent practice of these strategies can help alleviate symptoms and support overall well-being during the challenging months. Follow me on Facebook , Instagram , and visit my website  for more info! Read more from Lydia Ignacio Lydia Ignacio, Transformational Coach & Therapist Lydia Ignacio is an innovative leader in the utlization and merging of energetic healing therapies and psychotherapy to create a holistic therapy model that serves to heal mind, body, and spirit! Her vision is to build an enterprise that teaches healing at the core for the one and for the many, by activating personal purpose, raising social consciousness and responsibility, and cultivating the philanthropy of unity. Her gifts of clairvoyance and scholarly mastery early on reavealed the intrinsic truths of oneness and purpose for all. Dedicating herself to spreading the gospel of the grift of life as a treasure of human experience and expression in all forms. The message: To love the self is to love all! And this the meaning of life. References: Golden, R. N., Gaynes, B. N., Ekstrom, R. D., et al. (2005). The Efficacy of Light Therapy in the Treatment of Mood Disorders: A Review and Meta-Analysis of the Evidence. American Journal of Psychiatry, 162(4), 656-662. Rohan, K. J., Roecklein, K. A., Tierney Lindsey, K., et al. (2007). A Randomized Controlled Trial of Cognitive-Behavioral Therapy, Light Therapy, and Their Combination for Seasonal Affective Disorder. Journal of Consulting and Clinical Psychology, 75(3), 489-500. Lam, R. W., Levitt, A. J., Levitan, R. D., et al. (2006). The Can-SAD Study: A Randomized Controlled Trial of the Effectiveness of Light Therapy and Fluoxetine in Patients With Winter Seasonal Affective Disorder. American Journal of Psychiatry, 163(5), 805-812.\ Bertone-Johnson, E. R., Powers, S. I., Spangler, L., et al. (2010). Vitamin D Supplementation and Depression in the Women's Health Initiative Calcium and Vitamin D Trial. American Journal of Epidemiology, 172(6), 634-643.

WEISLIN, founded by Vincent Lim, embodies his lifelong dream of entrepreneurship, combining his passion for education with his distinctive teaching philosophy that merges Western and Eastern approaches. WEISLIN operates with two primary arms: WEISLIN Education Enterprise, dedicated to training, and WEISLIN Consultancy, which focuses on recruitment. Together, these divisions equip students with essential life skills and prepare them for career success. The company’s panda logo symbolizes its specialization in Mandarin and Math education, grounding its cultural focus and aligning with its brand identity.  WEISLIN also offers a range of Neuro-Linguistic Programming (NLP) programs, tailored to address various personal and professional needs. These include public speaking, goal-setting, and one-on-one coaching to help clients overcome internal barriers and achieve meaningful goals. Each program integrates essential communication skills, storytelling frameworks, and public speaking techniques, equipping participants with confidence and clarity in expression.  Below, Vincent shares his journey, his challenges, and his vision for Weislin’s growth.  1. What prompted you to start Weislin? How did the name come about?  From a young age, I aspired to be a business owner, driven by a desire for control over my life and the belief that true motivation comes from freedom and happiness. The name WEISLIN originated during my national service, where I spent time sketching logos and imagining the company’s identity. The name itself is a playful reflection of my Chinese name, Lin Zhi Wei; reading it backwards sounds like 'Weislin.' My journey to education was a natural choice inspired by my primary school teachers, who made learning enjoyable. Unlike many tutors who start part-time tutoring during university, I was busy exploring diverse aspects of student life, including internships (both local and overseas), summer school, exchange programs (both local and overseas), and my role as a student police honorary officer. These experiences shaped my teaching philosophy, blending Western and Eastern approaches to balance results with a focus on the learning process. My personal teaching style often incorporates gamification to engage students and instill valuable life lessons.  WEISLIN comprises two arms: WEISLIN Education Enterprise, focusing on training, and WEISLIN Consultancy, specializing in recruitment. While they may seem distinct, both aim to serve students by developing their skills from a young age and preparing them for their future careers.  2. I notice you have a panda icon in your logo. Is there a story behind this?  The panda in our logo represents our focus on education, particularly in Mandarin and Math. As a symbol of our Mandarin training, the panda aligns with our brand’s identity and emphasizes our expertise in this area.  3. How has the entrepreneurial journey been thus far?  The journey has been a roller coaster, marked by constant change. While launching our NLP training, consulting, and coaching services, I faced two significant obstacles. The first came during my NLP Master Practitioner Course in Shanghai, where I realized I lacked sufficient NLP knowledge and group coaching experience. This realization led me to take a four year break to complete Toastmasters public speaking training, from 2014 to 2018, a journey that many take decades to finish at the Distinguished Toastmaster level. The second challenge struck as I was completing my Toastmasters journey; in 2017, I was diagnosed with thyroid cancer and a brain aneurysm. The thyroid cancer required extensive treatment over five years, including vocal cord repair after my left vocal cord was paralyzed from surgery. A lawsuit followed due to medical negligence, though I am unable to share more details due to a signed NDA.  4. Are there any challenges in entrepreneurship that you might like to share?  Solo entrepreneurship can be challenging, particularly when operating as a one-person operation. My team of tutors, trainers, and coaches work on a contract-for-service basis, limiting their involvement in business development. Without a mentor or advisor, I’ve taken some unnecessary detours. I am actively seeking a mentor to guide me toward becoming a world-class coach and trainer. I am confident in my ability and determination to acquire the necessary skills, though I lack opportunities. As the Chinese saying goes, I need a 伯乐, a mentor who recognizes my potential. 5. We notice that you have started a Mandarin NLP course. What promoted this? Is there demand from Chinese speaking clients?  Mandarin is one of our specializations within WEISLIN Education Enterprise, and I wanted to continue this focus as I completed my NLP Train-the-Trainers course in Sydney in 2022. Through market research, I identified an opportunity to offer NLP training in Mandarin. There are currently no providers in Singapore offering this, and only a few in the Greater China region advertise themselves as Mandarin-speaking NLP trainers. In addition to training, our NLP services include career and communication coaching, targeting a vast potential market, especially with over 7 million graduates annually from Mainland China and 157 Universities in Taiwan. Speaking Mandarin fosters rapport and resonates with many clients who may not be fluent in English.  6. How different is teaching NLP in Mandarin compared to English? Is there a difference in the type of student you expect or have?  Training in Mandarin brings its own nuances compared to English, but this distinction offers WEISLIN a first- mover advantage. Even in Singapore, many older individuals are more comfortable speaking Mandarin, highlighting an underserved market. In the future, we aim for WEISLIN to achieve SkillsFuture Accreditation, allowing local Singaporeans to benefit from government financial support to enhance their leadership, communication, and wellness (LCW) skills.  7. Are there any interesting cases that you might like to share on how NLP has helped a client?  NLP helps clients bridge the gap between their current and desired states by tapping into internal resources and eliminating interferences, such as limiting beliefs or past traumas. Clients can build new resources, such as creating anchors or reframing perspectives. For instance, while pursuing my ICF (International Coaching Federation) ACC accreditation, I coached an undergraduate struggling with a chocolate obsession. In less than eight sessions, she significantly reduced her chocolate intake. Personally, I used NLP to quit a 25-year coffee habit. Another case involved helping a client overcome a broken relationship, which he successfully moved past after following a 21-day mourning process framework. True transformation requires three elements: willingness, ability, and readiness. NLP or any coaching method can only work if the client is open to change; as coaches, we can build their capacity for change, but they must be willing to take the necessary steps.  8. What are your future plans for Weislin? What do you hope Weislin will accomplish?  I am currently pursuing a Masters in Change at INSEAD, where I am learning about systems psychodynamics to complement my NLP skills and become a more effective change agent for individuals, groups, and organizations. I recently obtained a digital nomad visa for Taiwan, allowing me to stay for up to three years, with opportunity for renewals. This visa will enable me to expand WEISLIN’s reach into the Greater China market, starting with Taiwan’s university sector and eventually Mainland China. I aim to specialize in coaching and training undergraduates, an underserved demographic in this market. Additionally, this expansion aligns with my existing services, which include helping students secure meaningful part-time work or internships locally and abroad.  Through his vision for WEISLIN, Vincent Lim seeks to redefine education and personal growth, offering holistic, life enriching services that empower individuals to reach their full potential. To learn more about Weislin’s transformative NLP programs and its innovative bilingual approach, visit www.weislin.com . Empower yourself today and discover the strength within to reclaim your voice and lead a more fulfilling life.

In a world that often prioritizes competition, profit margins, and market share, World Kindness Day serves as a poignant reminder that kindness and compassion are not just personal virtues but powerful forces in the business world. Observed annually in November, World Kindness Day  encourages individuals and organizations to promote goodwill, compassion, and kindness daily. But kindness is not just a feel-good platitude. Fostering kindness can positively impact a company’s bottom line by encouraging a collaborative culture, employee engagement and innovation, strong customer relationships, and overall success.  The Origin and Meaning of World Kindness Day World Kindness Day was first introduced in 1998 by the World Kindness Movement, a coalition of kindness organizations from around the globe. The day is dedicated to inspiring individuals and communities to unite and make kindness a part of their everyday lives. Whether through small acts of kindness, charitable giving, or advocating for social causes, the aim is to foster a world where empathy and compassion are prioritized. Beyond a feel-good initiative, kindness in the workplace can lead to tangible benefits, such as increased employee morale, customer loyalty, and profitability . Businesses that prioritize employee well-being and compassion experience lower turnover rates, more innovation, and higher levels of customer satisfaction. The Role of Compassion in Business Leadership For decades, the stereotypical image of a successful business leader was someone tough, shrewd, and sometimes ruthless. But today’s world demands a different kind of leadership grounded in empathy, understanding, and kindness. Business leaders who embrace compassion usually build more collaborative, supportive, and inclusive environments. Leaders like Dr. Christina Rahm , a scientist, entrepreneur, and author, have been at the forefront of incorporating kindness into their business practices. Rahm is known not only for her scientific and medical innovations but also for her compassionate approach to leadership and entrepreneurship. She emphasizes the importance of treating others with respect and empathy in both personal and professional settings. Rahm shares, “Success is not just about achieving financial goals; it’s about creating an environment where people feel valued and empowered.” This philosophy is evident in how she runs her businesses, including her work with The Root Brands, where she promotes holistic health products while ensuring that her employees, partners, and customers are treated with care and respect.  “At The Root Brands and DRC Ventures, we support mental health days, flexible working hours, and a supportive, inclusive culture that recognizes and actively addresses the specific needs and challenges our employees face,” adds Rahm. How Kindness in the Business Impacts Your Bottom Line Incorporating kindness into the workplace has multiple benefits, many directly impacting a company’s brand and reputation. Here are some key reasons why businesses should prioritize compassion: Improved Employee Well-being Employees who feel valued and appreciated are more likely to be productive, engaged, and loyal. Simple acts of kindness—like offering words of encouragement, providing flexible working arrangements, or recognizing a job well done —can significantly improve morale.  Stronger Customer Relationships Customers are more likely to stay loyal to a brand that treats them with respect and empathy. Businesses that go out of their way to provide excellent customer service , listen to customer concerns, and compassionately resolve issues can build lasting relationships. That can help you turn loyal customers into brand ambassadors. Enhanced Company Reputation Today’s consumers are much more savvy and socially conscious. They want to do business with companies that support the issues that matter most to them. Companies that promote kindness internally and externally can enhance their reputation  and attract like-minded customers and partners with shared values. Increased Innovation Kindness creates an environment where employees feel safe to share their ideas and take risks . When employees are not afraid of criticism or rejection, they are more likely to contribute innovative solutions and creative ideas to drive the business forward. Leading with Kindness Dr. Christina Rahm’s approach to business offers a blueprint for how entrepreneurs and leaders can integrate kindness into their strategies with a commitment to empathy and compassion. Her leadership at DRC Ventures and  The Root Brands  has been marked by a commitment to holistic health and well-being, which extends to her team members and the people she serves. Rahm’s work is an example of how entrepreneurs can build successful businesses while prioritizing kindness. By investing in a compassionate work culture, she has created an environment where innovation and collaboration thrive. And her approach to product development—focused on promoting health and improving lives—is compassion in action, driving business success  and social enterprise. The Future of Kindness in Business One way businesses can continue to embrace kindness is by adopting policies that promote inclusivity, diversity, and employee well-being. Companies can show compassion to their employees by offering mental health support, promoting work-life balance, and creating a culture of recognition. Additionally, businesses can engage in community outreach efforts, such as charitable giving or volunteer initiatives, to extend kindness beyond their immediate stakeholders. World Kindness Day is an important reminder that kindness is not just a personal virtue but a vital business practice. Compassion can be a driving force behind successful, sustainable business ventures. By fostering a culture of kindness, businesses can improve employee engagement, customer loyalty, and overall success. As the world continues to face complex challenges, the need for compassion in business has never been more important. By prioritizing kindness, companies can contribute to a better, more empathetic world—one act of kindness at a time.

Written by Sheryl Maharaj, Relationship Consultant And Founder, Nourish Sheryl Maharaj is well-recognised globally as a Relationship Consultant, specialising in multifaceted workplace dynamics and interpersonal relationships, with a unique focus on breaking patterns for transformative change. Sheryl integrates her love for ancient traditions and science-based methodology in human development for meaningful results. Ambiguous loss can feel as deep and vast as the ocean. It’s endured in silence by millions daily, out of the spotlight and without awareness of its symptoms.  What is it?  It is a type of grief.  It’s described as a loss in “physical absence with psychological presence” such as an ending of relationship, workplace changes, parenting styles, family dynamics, divorce, estrangement or ghosting.  It can be a loss of loved ones, friendships or colleagues that have been torn away from you. It may feel undeserving and unbearable to cope with the circumstances.  Ambiguous loss can also be experienced as “psychological absence with physical presence” in relationships such as the workaholic, our parenting styles, loss of identity, mental illness and disorders, depression, dementia, addictions, trauma and injuries. This type of grief is endured if imposed on us by others or we experience it through natural occurrences, conditioning, circumstances and experiences outside of our control.  If exposed to circumstances with no closure, confusion or with no potential resolution to an outcome, this type of grief will continue to impact us especially if the root cause is not recognised and addressed for what it is.  The circumstances may not always have a direct physical cause, nevertheless the pain is real. It’s largely a matter of the heart.  As we shed light and bring awareness on situational grief and loss and its impact the necessary support and skills in place will allow us to move through interpersonal dynamics and workplace environments with the necessary knowledge and understanding.   Minimising an experience It is challenging to accept ambiguity. Especially if it’s onsite has perforce an action that is out of your control. Making sense of it is difficult. Living through situations that are unclear or have multiple meanings presenting at once, isn’t an easy feat.  To watch loved ones, endure pain or loss and feeling helpless in the circumstance intensifies this type of grief. It may feel undeserving and even cruel. We lose sight of the nature of our human experience.  As we bury in shame, fear or lack the depth of understanding the ripple effect continues and reaches new heights. An ability to think about situations in a new or different way may start to ease the grief.  On the other hand, this type of grief may never ease up and will leave its mark. An onset may be sudden and with no linear path. It asks for change, reflection and for creating new stories.    We are not expected to minimise ambiguous loss with sentiments such as “get over it” or “forget about it” or “move on”, “it will get easier”, “keep going”, “it’s a crisis, that will pass with time”.   It is necessary to be able to express our challenges and make room for it without minimising, judgement, rejection, hiding or being ostracized for the inevitable human experience.  Expressing challenging experiences makes a world of difference rather than bypassing difficult conversations. Secondly, learning different skills to build resilience as we move through pain and finding ways to effectively communicate will shed light on its impact and lead to opportunities with a buffet of choices. The degree to which we can cope with ambiguous loss depends on our awareness and openness to communicate.  Change management initiatives and channels of communication in the workplace have potential for positive impact on individuals in various ways.  I invite you to recognise your sheer strength and resilience as you move through transitions, changes, uncertainty, growth and devasting periods of life. Kudos to you. A piece of the puzzle Death isn’t a prerequisite to grief. Ambiguous loss is nuanced. It is a piece of the puzzle in our daily life that needs our awareness and to acknowledge, understand and address in its context.  In our coping mechanisms we tend to view these life challenges, transitions and loss as failure rather than part and parcel of our lifecycle. We sit in shame, cast judgement on it and remove the space to hold compassion and understanding towards ourselves and others.  Lack of awareness on root cause and symptoms narrow our focus on solutions which otherwise bring a holistic perspective. Instead setting in place outdated policies, legislation and processes that deepen the issues and cause unnecessary grief, loss and compounding trauma.   Humanising an experience is critical. It allows us to understand why and how to best deal with ambiguous loss in its context. Change asks us to take off our mask and look directly at the facts rather than choose to cast detrimental consequences and perpetuate the path of widespread impact. The mask of ambiguous loss Loss and grief are interwoven into our human existence. It’s not only experienced at the end of our life cycle.  Prevention, education, openness and awareness become key drivers to lessen its impact. From this place we move through fear and shame into a place of broader understanding with a flexible mindset.  Ambiguous loss hides within symptoms masked as underperformance in the workplace, inability to achieve our potential, overachieving, quality of relationships, conflict, poor decision-making, blocked cognition, moral injury, relationship endings, parenting stress, disease, addictions, feeling stuck, lack lustre, hopelessness, addictions, physical pain, poor sleep quality, unhealthy anger, depression, reduced life satisfaction, irritability, anxiety, confusion, digestive issues, headaches, loss of appetite or overeating and the list goes on. These are universal themes.   Keeping it out of gaze, at arm’s length, pretending it is not happening, hushing in secret, hiding and supressing, silencing, or numbing our grief and loss will triple in mayhem directly, indirectly and collectively. This type of grief walks with individuals day in and day out. We are doing ourselves a tremendous disservice by shutting it down without any attempt to have the courageous conversation.  Ambiguous loss has a direct impact in the workplace environment, within family dynamics, friendships and collectively. It exists and moves under the radar in our everyday lives. To explore my latest journal on Amazon or join the upcoming event in Sydney this November, visit my Linktree page  for easy access to all the details! Follow me on Instagram , and visit my website for more info! Read more from Sheryl Maharaj Sheryl Maharaj, Relationship Consultant And Founder, Nourish Sheryl Maharaj is well-recognised globally as a Relationship Consultant And Founder, Nourish. Her services aim to bring awareness to the forefront for individuals, team and organisations with pragmatic tools for moving through conflict, breaking patterns, creating connection, mastering effective communication and decision-making and maintaining sustainable change. She has a background in human development, conflict resolution, polyvagal/nervous system integration and transformative change.

Written by R ena Hope Barnett Matthews, Attorney Career Coach Rena Barnett Matthews is an executive legal recruiter with nearly two decades of experience placing attorneys in top law firms and Fortune 500 companies. A former practicing lawyer, she offers unique insights as a career coach, helping attorneys navigate career transitions and advancement in the legal field. Congratulations! You've survived law school and emerged with a degree that cost more than your car, first apartment, and possibly even your soul. Now, as you bask in the sheer brilliance of your legal prowess, why not take it up a notch and splurge on a legal career coach? Because nothing screams "I'm committed to success," like shelling out even more cash to learn how to excel in the job for which you've spent years studying. Mastering the dark arts of billable hours: Time lord edition Your career coach, a Jedi Master of chronological manipulation, will teach you to bend the space-time continuum to your advantage. Learn to transform a 30-second email into a billable hour, a trip to the bathroom into a "client strategizing session," and your Netflix binge into "case law research." It's not time theft; it's a "creative chronological interpretation." Soon, you'll be billing for thoughts you haven't even had yet and making partner faster than you can say "billable hours for daydreaming." Of course, if any of this billable hour jargon fails to make sense, you definitely  need to contact a career coach. Decoding partner-speak: The rosetta stone of legal mumbo-jumbo Discover that "Good job" means "I fell asleep reading this," "Let's circle back" translates to "I'm hoping you'll forget this exists," and "We value work-life balance" actually means "Hope you enjoy the taste of instant noodles under your desk at 3 AM." Bonus: Learn to decipher the hidden messages in their sighs, eye-rolls, and passive-aggressive font choices. By the end of this module, you'll speak Partnerese so fluently, you'll understand why the office plants are climbing the corporate ladder faster than you. Resume writing and interview preparation: Making paper and persona shine Your career coach isn't just a time-bending wizard and decoding master; they're your secret weapon for conquering the world of resumes and interviews. Learn the art of crafting a resume that sparkles brighter than a freshly polished gavel. Your coach will teach you how to turn your legal victories into epic courtroom dramas on paper, making mundane tasks sound like heroic legal conquests. Master the skill of interview preparation, where "Tell me about yourself" becomes a riveting legal narrative and "What are your strengths?" transforms into a strategic showcase of your legal prowess. By the end of this module, your resume will argue its way out of a traffic ticket, and you'll interview with such finesse that partners will want you to consult on their career moves. Networking for the socially awkward: Small talk without hyperventilating Transform from a potted plant impersonator into the life of the legal party. Learn how to network without using the cheese platter as a shield or pretending your phone is ringing (pro tip: it fools no one when it's a stapler). Master conversation starters like, "So, how about that new tax code? It's like '50 Shades of Grey' for accountants, right?" Your coach will teach you to smile and nod convincingly while your brain screams, "Is that spinach in my teeth or just the remnants of my self-esteem?" Soon, you'll be collecting business cards like they're Pokémon and making connections faster than you can say, "objection sustained!" Dress for success (or at least to hide the coffee stains) Discover the art of looking like a million bucks on an "I can't afford to super-size my value meal" budget. Learn to repurpose that one good suit so many times it becomes sentient and starts arguing cases for you. Master the "My socks don't match because I'm making a statement about the duality of man" look and the "This isn't a coffee stain, it's a Jackson Pollock original" attitude. By the end of this module, you'll be able to convince clients you're worth $1000 an hour while secretly calculating if you can afford to splurge on DoorDash this week. Imposter syndrome management: Fake it till you accidentally make it Silence that inner voice that keeps asking, "How did I end up here?" and "Is it too late to become a TikTok influencer?" Your coach will provide a steady stream of affirmations like, "You're doing great! No one knows you're secretly Googling 'What is a plaintiff?'" and "Confidence is just fear that's had one too many espressos!" Master the art of nodding sagely while internally screaming and learn to use phrases like "In my professional opinion" with such conviction that you start to believe you have one. Master the "I meant to trip on that flat surface" recovery, the "I'm not lost, I'm inspecting the architectural integrity of this office" wandering technique, and the "I'm contemplating groundbreaking legal theories, not fighting a food coma" head nod. Learn to strut through the office like you own the place, even if you're scurrying to ugly-cry in the supply closet.  King of the in-house hill: Negotiating your way to the top of corporate counsel heap Your career coach can teach you the fine art of negotiating in-house counsel positions, where you'll learn to weave legal arguments so compelling HR departments will start consulting you on their employment contracts. From leveraging obscure legal precedents (like the Magna Carta’s influence on modern bonus structures) to drafting emails so persuasive, they could convince the general counsel to rule in favor of Taco Tuesday becoming a permanent office policy. Soon, you'll be so irresistible to employers that recruiters will fight over you like it's Black Friday at a legal conference. Just remember, when you land that dream in-house counsel gig, your career coach gets 10% of your signing bonus and unlimited access to the office espresso machine. Business planning and lateral partner questionnaire preparation: Plotting your legal takeover Your legal career coach’s assistance isn't just about mastering the dark arts of billable hours and deciphering partner-speak; they're your accomplice in plotting world legal domination through business planning and lateral partner maneuvers. Learn to craft a persuasive business plan that could sell ice to polar bears in Antarctica. Your coach will teach you to identify untapped legal markets, devise client-wooing strategies, and predict revenue like a clairvoyant. Perfect the art of preparing for daunting lateral partner interviews and questionnaires, turning self-promotion into a natural courtroom objection. By the end of this module, your business plan will be so irresistible that rival firms will suspect you've hired a legal Hogwarts graduate. With your coach's guidance, you'll conquer interviews with the swagger of a rock star about to go platinum. Because in law, it's not just about billable hours; it's about strategically billing your way to the top, one witty legal argument at a time. The fine art of CYA (cover your assets): Legal ninja edition Master the subtle yet crucial skill of self-preservation in the shark tank of law. Learn to write emails so carefully worded that even if they're read aloud in court, performed as an interpretive dance, and translated into hieroglyphics, you'll still come out smelling like roses. Discover the power of strategic cc'ing, the beauty of vague language, and the art of taking credit for successes while deflecting blame for failures with the grace of a cat pretending it meant to fall off that table.  Client management: Herding cats while juggling flaming chainsaws Speaking of cats, learn how to manage client expectations, like gently explaining why their "quick little prenup" can't be done during a commercial break. Master the art of nodding sympathetically while mentally calculating your billable hours and planning your grocery list. Your coach will teach you the delicate balance of keeping clients happy without actually promising anything concrete and how to say, "That's an interesting legal strategy," when you really mean, "Did you get your law degree from a cereal box?" You'll learn to translate "The client is always right" into "The client is always billable, especially when they're wrong," and how to smile through gritted teeth as you explain for the umpteenth time why their favorite legal drama isn't admissible as evidence. Giving notice and maintaining business relationships: Exit strategies and eternal alliances Your career coach will guide you through this delicate dance, teaching you how to craft a resignation letter so gracefully worded that it could bring a tear to the eye of even the most hardened managing partner. Master the art of scheduling that dreaded exit interview without accidentally setting off the office fire alarm and learn to navigate the awkwardness of colleagues trying to steal your favorite stapler when they think you're not looking. But wait, the adventure doesn't end there! Your coach will also teach you the fine art of maintaining business relationships. Discover how to bid farewell without burning bridges—because you never know when you'll need a favor from that one partner who always mispronounced your name. Learn to keep your LinkedIn profile updated with all the finesse of a social media influencer and how to casually mention your new job without sounding like you're bragging (even though you totally are). Your coach will reveal secrets on how to network with your former colleagues at legal events without it feeling like a tense family reunion and how to gracefully accept their LinkedIn endorsements for skills you didn't even know you had. By the end of this module, you'll leave your old firm with your dignity intact, a trail of LinkedIn connections longer than the US Tax Code, and possibly even a standing invitation to the annual holiday party. Because in law, just like in life, it's not always about winning cases—it's about leaving a legacy of legal prowess and professional grace. And maybe, just maybe, avoiding any awkward encounters with your old office plant, who's now a managing partner in the firm. So go ahead and hire that career coach. Because in the cutthroat world of law, if you can't beat 'em, at least learn to bluff so convincingly that you fool even yourself. Who knows? You may wake up one day and realize you've accidentally become successful.  Now, if you'll excuse me, I need to go bill someone for the time it took to write this article. Time to put my creative chronological interpretation skills to the test! Follow me on Facebook , LinkedIn , and visit my website  for more info! Read more from Rena Hope Barnett Matthews Rena Hope Barnett Matthews, Attorney Career Coach Rena Barnett Matthews is an executive legal recruiter with nearly two decades of experience, placing attorneys nationwide and internationally in leading law firms and Fortune 500 companies. Her background as a former practicing attorney gives her invaluable insights into the legal profession. Rena has supported attorneys throughout their careers, from junior associates to managing partners and C-suite legal officers. As the founder of attorney-career-coach.com , Rena offers her expertise to law students, associates, counsels, partners, and in-house attorneys from junior to chief legal officers; helping them navigate the complexities of the legal job market and advance their careers, empowering them to reach their full potentials.

Valentina once struggled a lot with limiting beliefs, self-doubt, and a search for life's meaning. For years, she sought acceptance, dimmed her light, and felt unworthy. This led her to a profound interest in the healing arts, where sound became one of her greatest teachers. As a powerful tool for meditation, deep relaxation, and energetic renewal, sound helps to move stagnant energy while restoring balance and harmony. After her own transformative healing journey, Valentina made it her mission to inspire and empower others, especially women, by awakening their higher consciousness, helping them rediscover their true selves, and unleashing their full potential and worth through the power of energy and the magic of sound. Valentina Mazzei, Sound and Energy Alchemist Please tell us more about you. My name is Valentina, originally from Rome, Italy. I’m a sound and energy alchemist and a manifestation guide. Holding multiple certifications, including mastery with the International Sound Therapy Association and Mindvalley, I now bring my knowledge to Naples, FL. I offer both group and private sessions focused on spiritual growth and expanding consciousness. My work goes beyond traditional healing; it’s a transformative experience that empowers individuals to shift their energy, creating profound, lasting change in their lives. Alongside my one-on-one work, I host retreats, workshops, and public talks, sharing the power of sound and energy with the community. Tell us about a pivotal moment in your life that brought you to where you are today. With a master’s degree in marketing, I spent years in the corporate world, feeling unfulfilled and disconnected from my purpose. Beneath it all, I struggled with self-doubt, comparison, and perfectionism, constantly seeking external validation. This limiting mindset left me feeling like I was never enough, leading to a deep sense of dissatisfaction. My journey took a turning point when I discovered holistic healing and its transformative power. Sound healing, meditation, hypnosis, and plant medicine awakened me to a deeper awareness, guiding me toward my true purpose. Through this journey, I not only healed but found my calling to help others heal and grow. I became passionate about empowering women to unleash their full potential and see their inner strength and beauty, which had been there all along. What are your next goals or projects? I aspire to build a sanctuary where people can feel safe, heal, and experience complete transformation. Beyond that, I dream of traveling the world to share my knowledge, inspiring others toward consciousness and guiding them to embark on their own healing journeys. What drives/inspires you? My inspiration comes from expanding my own awareness and connection to the Universe. Knowing we all have divine potential fuels my desire to help others heal and remember who they truly are. What is your motto? “Change your energy, change your life.” Who inspires you to be the best you can be? My son is my greatest teacher. I want to pass on everything I’ve learned to help him approach life with a broad perspective and the right tools. Additionally, my higher self constantly pushes me beyond what I can envision, reminding me to keep growing. What is your work inspired by? One of my biggest mentors is Dr. Joe Dispenza. His teachings and practices have had a tremendous influence on my approach and dedication. What’s your purpose, mission, and driving force for all the work you do? To live authentically, elevate myself, and help others discover their true potential. I want to empower people to believe they are the creators of their lives. What key advice do you have for achieving success? Believe you already have it. Truly feel that reality and take aligned actions from that place of abundance. When you believe in your success, you manifest it into your life. Never doubt it. What is your business name and how do you help your clients? Where the Magic Happens, I help clients on their healing journey, guiding them to awaken higher consciousness, tap into inner power, and manifest the life they envision. Through energy and sound, I provide the tools to unlock potential and embrace transformation. What inspired you to create Where the Magic Happens (WMH)? My own awakening. The depth and beauty of my experience felt too profound to keep to myself. Sharing my wisdom and magic with the world is not only my passion but my purpose. What specific goals/vision do you aim to achieve? To inspire and empower as many people as possible. I want to give others the courage and strength to heal, conquer their fears, and truly believe in their ability to create the life they desire. What kind of audience do you target your business toward? I focus on women who feel they are meant for more. They are open-minded, ready for transformation, and willing to explore without skepticism. What services or products does WMH offer? I offer private and group sessions, both live and virtual, including guided meditations, breathwork, and sound baths. We also conduct workshops on energy, manifestation, belief system shifting, and tapping into feminine energy, alongside hosting transformative retreats. What are the criteria for a client to work with you? Clients should be ready to embark on a journey of self-discovery, brave enough to confront their traumas and fears, and willing to embrace the change required to become their truest selves. Is there a common challenge that your clients face? Yes, many struggle with self-confidence, self-doubt, and perfectionism. They may feel they aren’t enough and often prioritize others over themselves. How do you help clients face this challenge? By guiding them inward to access the unconscious mind and nervous system, where deep-seated thoughts, beliefs, and memories reside. We dive into those roots, shifting their identity and energy to align with their highest potential. What sets WMH apart from other services in the industry? I bring my own unique blend of experience, connection, and wisdom, combined with a deep, personal understanding of energy and sound. My approach transcends physical healing; it dives into emotional and spiritual transformation, helping clients become alchemists in their own lives. How does WMH differentiate itself from competitors in the industry? For me, sound is more than just sound; it’s a portal. It allows us to access a space beyond time, where we can become the creators of our lives. In this place, fear and limitation dissolve, revealing limitless potential and new opportunities to embrace who we truly are. What are your current goals for your business? To grow exponentially and help as many people as possible. I’m grateful for this feature in Brainz Magazine, which amplifies my reach and brings my brand to a global audience. Could you share some success stories from your clients? Here are some testimonials from clients who experienced profound transformation through WMH: “Valentina is a gifted healer and naturally intuitive when it comes to sound healing. She meets her audience exactly where they are, creating a shamanic journey that feels sacred and transformative.” – Kristin “Her sound healing class was unlike anything I’d ever experienced. It connected my mind and body, igniting a profound sense of peace within me.” – Leslie “During my session, I felt as though my old self dissolved, leaving space for a new, authentic identity. The frequencies calmed my nervous system, releasing all tension.” – Marc How do you foster connection and support among your audience? I hold a space that’s full of grace, understanding, and without judgment. By simply being present, listening, and supporting them, I create a sacred environment for clients to reconnect with themselves. In your experience, what are some common misconceptions about sound and energy healing? Because it’s intangible, many struggle to see the value in connecting with their inner selves for true healing. Another misconception is treating the mind-body-soul connection as something to address occasionally rather than as an essential, ongoing practice. How do you and your business address these misconceptions? I educate my clients on the power of energy, frequency, and vibration. I guide them in freeing themselves from attachment to body, environment, and time, helping them move beyond 3D reality to access transformation in the quantum field. This is where they realize they can create a new reality by embracing change and believing in themselves. For readers inspired by this conversation and eager to start their journey, what first steps would you recommend? First, follow me on Instagram @where.themagic.happens and reach out for a discovery call. Remember, you’re not alone on this journey. Begin each day by asking yourself, “What will I create today?” Stay tuned for my upcoming articles, which I’ll be releasing monthly with new insights. Follow me on Facebook , Instagram , and visit my website for more info! Read more from Valentina Mazzei

Written by Christopher A. Suchánek, Entrepreneur & Chief Executive Officer Chris Suchanek, CEO of Firm Media and Forbes™ Agency Council Member, has 25+ years of marketing experience and has launched brands like Omniblend™. He also co-founded Project Boon and manages CASKS Restaurant Group in Los Angeles. As the CEO of a national medical marketing agency, cofounder of a growing restaurant group, and founder of a small but impactful nonprofit, I was struggling to find the results I wanted. I tried mastermind groups, consultants, and coaches, only to feel more drained and disillusioned. Nothing was working. It reached the point where I was exhausted, questioning my path, and ready to walk away. I reached a breaking point—a “sick and tired of being sick and tired” moment that forced me to step back and do some hard, personal work. Through a series of painful realizations, I found myself confronting old wounds that I had unknowingly carried into my professional life. These wounds clouded my decision-making, weakened my boundaries, and led to fuzzy relationships at work and beyond. What I discovered on the other side of that work was life-changing: I needed to recalibrate my values, identify what I truly stood for, and set a new course rooted in a clear and honest foundation. The most difficult part? Learning to walk away from my inner people-pleaser and those long-ingrained tendencies to compromise for the sake of peace. But this journey was worth every ounce of courage and persistence it took. Here are the eight truths I’ve come to live by—truths that have transformed my life and my work, taking me from just “good” to something far greater. 1. Embrace your greatness Everyone tells us to be humble, but no one talks about the importance of embracing our greatness. Humility is essential, but we often confuse it with shrinking ourselves. Greatness isn’t about arrogance; it’s about acknowledging your unique strengths and stepping fully into them. Waiting for permission to be great was holding me back. When I finally gave myself that permission, everything shifted. 2. Stand firm in your values Real power doesn’t come from influence; it comes from having the strength not to be influenced. I found myself constantly bending to meet others’ expectations, but my true power emerged when I defined my values and stood firm in them. The more I committed to staying true to my principles, the less swayed I was by others’ opinions. 3. Get comfortable with discomfort Growth lives on the other side of comfort. The comfort zone is cozy but stagnant. I realized that pushing myself was the only way to achieve real progress, even when it felt risky or uncomfortable. Thriving requires a mindset that welcomes discomfort as a necessary part of the journey. 4. Forgive your mistakes but learn from them Our mistakes do not define us, but we are responsible for learning from them. I had to let go of the need for perfection, forgiving myself for past missteps and reframing them as essential lessons. This helped me shift my focus from guilt to growth. 5. Define your own happiness There’s no one-size-fits-all formula for happiness. I used to chase other people’s definitions of success, only to feel unfulfilled. Once I rejected those external standards and began pursuing what made me feel alive, my happiness—and my effectiveness—skyrocketed. 6. Reject limiting beliefs If you’re taught you can’t achieve something, you probably won’t even try. I realized that my mindset, shaped by external voices, was holding me back. So, I consciously chose to replace those limiting beliefs with a conviction that I could achieve anything I set my mind to. It wasn’t easy, but it was transformative. 7. Rewrite the rules The world is full of rules meant to contain people with low self-esteem. I stopped adhering to expectations that didn’t align with my values and decided to create my own path. By rejecting the “rules” that no longer served me, I gave myself the freedom to innovate and grow. 8. Live boldly Opportunities are everywhere if you’re willing to see them—and seize them. Life is short, and we only get one shot. So, I’ve committed to living with a sense of urgency, pursuing opportunities boldly and without regret. If I see a chance to grow or make an impact, I go for it. After all, we’re all on borrowed time, so why not live like it? These realizations have become the foundation of my approach to work and life. There’s no turning back now. Every day, I wake up not just to be “good” but to be great. And this mindset shift has redefined my path and brought a sense of fulfillment I never thought possible. So, here’s to finding the courage to grow, redefine what success means, and embrace the journey toward greatness. I hope to see you on the other side. Follow me on Facebook , Instagram , LinkedIn , and visit my website  for more info. Read more from Christopher A. Suchánek Christopher A. Suchánek, Entrepreneur & Chief Executive Officer Chris Suchanek, CEO and co-founder of Firm Media, has over 25 years of marketing expertise, launching brands like Omniblend™ and MediLearn360™. He began in the entertainment industry with brands like Warner Bros. and MTV, contributing to a Grammy Award with Brainstorm Artists International. A Forbes™ author and Agency Council Member, Chris is an expert speaker on medical branding. He also co-founded Project Boon, a nonprofit addressing food insecurity, and manages CASKS Restaurant Group in Los Angeles. His leadership focuses on strategic vision and mentorship.

Written by Josh Sagar Chauhan I, C.E.O, Model, and Multi-Talented Artist Josh is a C.E.O. Model and Multi-Talented Artist with over a Decade of experience in Financial Services renowned for delivering insightful, up-to-date coverage on International Affairs, Culture, and Technology, offering clarity and perspective. The decline in cannabis-related crimes marks a significant shift in policing and societal attitudes, reflecting both changes in legislation and evolving public perception. In recent years, the landscape of law enforcement and public opinion regarding cannabis has undergone a transformation. Once seen as a major contributor to criminal activity, cannabis-related crimes have decreased, especially in regions where the drug has been legalised or decriminalised. This reduction signifies not only a shift in public opinion but also a reorganisation of how law enforcement prioritises its resources and targets its efforts. The decrease in cannabis-related criminal activity can largely be attributed to legislative reforms across various jurisdictions. With many countries and states legalising cannabis for medicinal and recreational use, the criminalisation of cannabis has been steadily reduced. This change has led to fewer arrests for possession, cultivation, and distribution, resulting in a substantial decrease in overall cannabis-related offenses. In places where cannabis remains illegal, efforts to decriminalise its use have played a significant role in reducing crime statistics. Rather than arresting individuals for small amounts of cannabis, many regions now impose fines or offer other non-punitive measures, which alleviates pressure on the criminal justice system. Law enforcement agencies, in turn, have been able to shift their focus towards more serious offenses, recognising that cannabis-related crimes often pose less of a threat to public safety compared to violent crimes or offenses involving harder drugs. By reallocating resources, police forces have become more efficient, devoting greater attention to critical issues and contributing to the continued reduction in cannabis-related criminal activity. Furthermore, the decrease in cannabis-related offenses is part of a broader societal change in attitudes towards the drug. As cannabis becomes more widely accepted, its association with criminality has lessened significantly. Many people now view cannabis in the same light as alcohol or tobacco—substances that can be regulated and used responsibly. Public health campaigns and educational initiatives have also helped to transform the narrative, moving away from the "war on drugs" mentality that previously dominated discussions about cannabis use. Economic factors also play a crucial role in this trend. The legal cannabis industry has provided substantial economic benefits, not only by generating tax revenue but also by creating jobs and contributing to local economies. In the United States, for example, the legal cannabis market is projected to generate $43 billion annually by 2025, contributing millions in tax revenue to local governments. In states such as Colorado, cannabis tax revenue has already reached over $12 billion since legalisation, funds that are reinvested into public services, education, and infrastructure. Additionally, the cannabis industry in Canada is expected to contribute CAD 8.26 billion to the country's GDP. These figures underscore how the legalisation and regulation of cannabis have distanced the drug from its former associations with criminality, instead positioning it as a legitimate contributor to the economy. Beyond tax revenue, legal cannabis markets have disrupted illegal drug trafficking operations, further reducing cannabis-related crimes. With regulated dispensaries replacing black-market dealers, the once-prevalent underground economy for cannabis has weakened significantly. This transition to legal consumption has improved product safety standards and reduced health risks for users, as they can now access government-regulated products. This, in turn, has lowered emergency medical interventions related to cannabis use, further reducing strain on public health systems. In terms of mathematics, the economic impact of legal cannabis consumption is striking. For instance, the average cannabis consumer in the United States spends approximately $1,500 annually on cannabis products. When this is multiplied by the estimated 40 million active cannabis consumers in the country, it results in $60 billion of direct consumer spending per year. Additionally, if the average tax rate on cannabis products is approximately 25%, that equates to $15 billion in annual tax revenue, a substantial sum that governments can reinvest into societal improvements. With job creation, increased economic activity, and tax revenues factored in, the cannabis industry is proving to be a boon to many economies, contributing to the reduction of cannabis-related criminal activity by legalising and regulating the substance. The reduction in cannabis-related crime and its economic benefits go hand in hand. While societal attitudes have shifted to become more accepting of cannabis use, the focus on legalisation has helped integrate cannabis into the formal economy, leading to a significant drop in its association with crime. However, despite these positive trends, challenges remain. In regions where cannabis is still illegal, strict prohibitions continue to criminalise users, often disproportionately affecting marginalised communities. Even in areas where cannabis has been legalised, disparities in enforcement still exist. People from minority groups are still more likely to be arrested for cannabis-related offenses than their white counterparts, despite similar usage rates. In these regions, continued efforts to address social inequities in drug law enforcement remain crucial to ensuring that the benefits of legalisation and decriminalisation are distributed fairly. Despite these challenges, the overall decline in cannabis-related crimes marks a positive development for both law enforcement and society at large. Legislative reforms, changing public attitudes, and a shift in policing priorities have all contributed to this downward trend. As more regions reconsider their stance on cannabis and embrace the potential economic benefits of its legalisation, it is likely that we will continue to see further reductions in cannabis-related criminal activity. This shift not only relieves pressure on criminal justice systems but also fosters a more compassionate, evidence-based approach to drug policy that benefits the wider community. Follow me on Facebook , Instagram , and LinkedIn  for more info! Read more from Josh Sagar Chauhan I Josh Sagar Chauhan I, C.E.O, Model, and Multi-Talented Artist Josh Chauhan, I am experienced in Banking, Finance, luxury sales, marketing, advertising, and recruitment, with a desire to continually learn more. A proficient digital and creative consultant, Josh I has over two years of experience in niche brand and project delivery. With more exposure in advertising, Television, and Radio, as well as acting and live performance to national and international audiences, Josh Chauhan I is in Research & Development for his Incorporation Umbrella, Miwted.

Meet Katie Smetherman, the driving force behind Brand Studio Creative, a true visionary in the world of branding. Armed with a Master’s in Brand Management and Communications, coupled with a BFA in Graphic Communications and Design, Katie is not just a CEO; she’s a creative star redefining brand aesthetics.   With over 9 years of award-winning expertise as a Brand Strategist, Katie has mastered the art of transforming brand visions into stunning realities. Her journey in brand marketing and strategy goes beyond the conventional, where she has been the architect of complete brand systems and the genius behind incredibly creative pieces. Katie’s mission is to create real, authentic brands and websites that not only look great but are driven by heart, purpose, and strategy has profoundly shaped her company’s success. Katie Smetherman, Founder and CEO What inspired you to start a purpose-driven business rather than a traditional for-profit enterprise? What led you to prioritize social impact in your business? Growing up, my mother taught me to help those who are less fortunate than myself, which is a lesson that has stuck with me over the years. Over time, I realized that it wasn’t just those who were less fortunate, but everyone around me. I believe that If you have the capability to help others, you have the power to improve their life. When I started my own business, I wanted to uphold this value and honor my mother the best way I could. I knew I wanted to help business owners who were just starting as well as those who have been in the game for many years. If I could help make their lives a little easier or provide clarity on their business challenges, I knew I would positively impact the world.   How has your company's mission or purpose affected its overall success? Can you explain the methods you use to evaluate the impact of this strategy? My company, Brand Studio Creative, is led by heart for a very specific reason. As a designer, one of my main tasks throughout the day is listening. By prioritizing listening, I run into so many business owners who are frustrated and confused with not only their branding but also understanding all the pieces it takes to run a successful business.   One big factor is the rise of technology and the speed at which it is constantly evolving. So many clients get hung up and stuck on one piece and fail to move forward. That is where I come in. I don’t know all the answers but I love researching and learning. I love being able to provide easy-to-understand answers as well as training in areas that my client is interested in learning. This ability to listen and provide helpful feedback tangibly has helped set me apart and attract many clients all over the world.   Balancing creativity and strategy is crucial. How do you ensure that a brand's visual identity aligns strategically while capturing attention? When it comes to balancing creativity and strategy, I find that inspiration can come from anywhere. Whether I’m at the grocery store, reading a book, or walking through the park. If creativity strikes, I record it in either the notes on my phone or a small notebook I carry with me. This helps me not lose my creative spark. Now when it comes to strategy requires a more deliberate approach. The real magic happens when I spend time in my office focusing on strategic planning. I will then use my office time to combine that creativity spark and strategy. In my office, I can fully conduct my research and planning while developing a brand's vision, strategy, and aesthetics. By combining these creative sparks with a well-thought-out strategy in my office, I ensure that the brand’s visual identity not only captures attention but also aligns strategically to share a cohesive and impactful message. By using this approach, I can combine the spontaneous nature of creativity with the structured elements of strategic planning, resulting in a brand identity that is visually compelling and strategically sound.   In your experience, how has the landscape of brand strategy evolved, and what role does a heart-driven approach play in staying relevant? Over the years I think the landscape of brand strategy has had a significant change, with a noticeable shift towards a heart-driven approach. Unlike the traditional emphasis on brand loyalty, I have noticed a lot more companies focusing more on the heart, long gone are the days of customers staying loyal to a specific brand, especially with the influx of new brands coming into the market. With this surplus of businesses, both large and small, customers have more options to do their research and choose the company that aligns with their morals and values. The world as a whole has changed and because of technology, people are more aware of what is happening in the world around them. Now more than ever, successful brands are shifting their marketing strategies to a heart-centered approach instead of just focusing on sales. Cell Phones have advanced so much that we constantly are carrying around tiny computers. Customers are more willing to interact with a brand that shares empathy and care towards its clients. At the end of the day, customers want to interact with people, not with a company, so using that knowledge to help drive your brand strategy into a more human-centered strategy is good.   What challenges do you often encounter when implementing a heart-driven brand strategy, and how do you overcome them? Implementing a heart-driven strategy is quite a challenge, especially for well-established brands with a long history of relying on traditional sales approaches. I see this a lot of times with the more established brands that have been in business for 25+ years. There’s a learning curve for those brands when they shift their strategy into a more heart-driven strategy. For a lot of companies, this also includes more thorough research on their existing customers and why they are interacting with them. From this research, we find that a lot of times customers have already had empathetic conversations with brand employees without knowing and we focus more on capturing those conversions so we know how to effectively alter future brand strategies. In essence, the challenge lies not only in reshaping the internal processes and mindset of the organization but also in identifying and building on the empathetic exchanges that have organically occurred. This process allows a brand to align more closely with the values and expectations of its customers, paving the way for a successful transition.   What advice would you give to businesses looking to infuse more authenticity and heart into their brand strategy? Defining your purpose clearly, aligning it with your passion, and conducting research on a genuine societal need is crucial. Create a business model that emphasizes transparency and communicates its impact. Create a community around your purpose, invest in an aligned team, and embrace adaptability. Make decisions based on your purpose, stay dedicated, and learn from your failures. Building a purpose-driven business requires resilience, commitment, and a genuine desire for positive change. Thank you so much for sharing about Brand Studio Creative’s brand strategy and heart is focused on. How can we further follow your work or your company online? On my website, I have set aside a blog to share my insights on branding, website development, and other everyday queries. Additionally, on my social media accounts. I am very active on Facebook, Instagram, and TikTok! Simply search for Katie Smetherman or Brand Studio Creative and you will find tons of content dedicated to brand strategy, website strategy, and entrepreneurship. Follow me on Facebook ,   Instagram , LinkedIn , and visit my website  for more info! Read more from Katie Smetherman Holmes