Written by: Chynna Morgan, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. When growing your brand, having a user-generated content strategy (UGC strategy) is vital to your success. There are several benefits of having a user-generated strategy, but three will benefit you, no matter your brand's level. Having a UGC strategy helps build trust, allows you to be cost-effective, and helps your brand create experiences that promote brand awareness. In addition, these three areas will enable you to engage with your audience, giving them the power to amplify your brand while saving costs. It is very easy for brands to overlook the power of having a UGC marketing strategy. But you might also be wondering, what does UGC stand for? UGC stands for User Generated Content, a form of content shared by your audience and customers centered around their experience with your brand. It could be in the form of reviews, feedback, photos, or videos. Creating a strategy around user-generated content is engaging for your audience and allows you to be cost-effective while getting the much-needed ROI for your company, depending on your goals. It's all about trust One of UGC's biggest strengths is the ability to be more trustworthy and authentic than any other type of content. When you see a real person vouching for a brand, your audience is likelier to check out your product simply because a real person is relatable. When you think of an ad campaign or a paid influencer, it could look more forced and not as authentic to your audience. According to a report, 84% of consumers trust peer recommendations above all other advertising sources. When your audience sees real people interacting with your company, it significantly influences their curiosity about whether they want to buy your product. User-generated content puts your customers at the forefront of your brand and allows them to vouch for your brand, which is the best type of marketing. Want to save on Marketing Spend? User-generated content is the most effective and converting content and is essentially free. As a brand, we all know how important it is to balance marketing and content dollars. With user-generated content (UGC), you're creating experiences that invite your customers to create content around your brand while also getting the ROI you need. A recent study states," the average cost of hiring an influencer can run into millions of dollars. The average cost of asking your customers to share posts of them enjoying your product? Next to nothing." You are getting a massive library of authentic content that you can use throughout your calendar year to help market and promote your brand while minimizing cost. Content created by your customers or employees can be highly cost-effective while maximizing ROI. Your goal is to create experiences that invite your customers to create content around your brand seamlessly, and boom, there goes your content for the year. Brand Awareness When customers love something, they want to yell to the mountains about how much they love your brand or product; amplifying this is a part of brand awareness. As a brand, you need to create opportunities that allow your audience to boost your brand to their network. Social media is a great tool that helps your audience to spread your brand through UGC. When someone shares, retweets, comments, or mentions your brand, it helps build awareness and relationships with your customers. The question is, how do you create opportunities for people to do this? First, you must be clear on what type of content you want your audience to make and think about the content that will benefit your brand the most. Once you finalize that goal, you can create specific campaigns and invite customers to create content for you. For example, the platform Viddey, allows brands to create user-generated video campaigns within minutes. You create a campaign that generates a QR code or URL link that you send your audience, and they can create video content, depending on the prompt you give them. Giving your audience the power to create content is fun and amplifies your brand because they are most likely to share with their network. Studies show that consumers are four times more likely to make a purchasing decision when referred by a friend. The benefits of having a UGC strategy are endless; one thing we know for sure is that it is fun, engaging, and empowers your audience's purchasing decisions. Can your brand benefit from a UGC strategy but need help figuring out where to start? Check out Viddey – it makes UGC campaigns simple and easy! Follow me on LinkedIn, and visit my website for more info! Read more from Chynna! Chynna Morgan, Executive Contributor Brainz Magazine Chynna Morgan is a trailblazer in the marketing and music technology industry. She has worked with several companies around the world to create shareable brand experiences using the power of sound and music. She is on the cutting edge of adtech with her tech startup Viddey. She is dedicated to sharing innovative ideas and perspectives on how you can engage with your audience and, most importantly, get your ROI.

Written by: Denitsa Andonova, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. Why should we choose Neurographica method if we want a positive change? Read the whole article and you will receive an amazing Neurographica practices to try the method. Do you like to draw and are you open to the idea of ​​drawing your goals, desires, dreams, so that it is easier to achieve them? If this question seems strange to you, don’t worry, it’s completely normal. And now I’ll explain more about it. Art therapy is a proven psychological approach. And neurographics, the method I practice and teach as a certified and certified instructor, goes even further in its applications and results achieved. Neurographica or neurographics – the Russian transcription of the word, comes from “neuron” and “drawing”. Through neurographics we map our new neural connections that are responsible for our new positive habits, mindset, attitude, impressions and attitude. When we change our impressions, we activate our mirror neurons and begin to manifest the desired goals and these benefits: To release ourselves from stress and tension Let us think more positively To have more clarity about what we want in our lives To be more aware and connected to ourselves To be open to positive change To believe more in our strengths, unlock our full potential and vibrate at the frequency of our goals, dreams, and desires We begin with intention and awareness to create our own reality Anyone can draw neurographs – no special skills and training are required You need a desire, something to draw with – a pencil, a marker, a fine-liner… and a piece of paper. In neurographica, there are 8 basic steps that we follow in a specific sequence to get the desired results and transformations. In the courses I teach, we study all the steps in detail and draw different practices for achieving goals, harmonizing relationships, managing time, removing limitations, etc. If you are interested, click on COURSES right now and take a look. The benefits you can get are on multiple levels: Light and pleasant, creative method of positive change. By drawing you release stress and transform different aspects of your life. Wide application – the spectrum of topics is practically unlimited. Results that you can feel even during the neurographic drawing – reduction of tension and stress, gaining clarity and awareness, new ideas and changes in circumstances and situations. Transformation of 7 levels of consciousness and subconsciousness. Activation of creative thinking and the right hemisphere of the brain. The right hemisphere is responsible for creativity and the big picture in life. Give this wonderful method a chance to work for you. If you have any questions, I will be happy to answer them. Contact me to talk about your transformation and to share with you the practices: m.me/DeniHolistic Follow me on Facebook, LinkedIn, and visit my website for more info! Read more from Denitsa! Denitsa Andonova, Executive Contributor Brainz Magazine Denitsa Andonova, PhD. Candidate, is the founder of The Holistic Academy by Deni Andonova, How thrive®, Thriving Bulgaria Foundation for mental health and thriving mindset. Deni Andonova helps people to do the desired shift – from surviving to thriving mode and to re-connect to themselves, re-wire their brains, re-write their lives. Her concept about the level of Holisticity, published in the bestselling collective book Emerge, in co-authorship with Brian Tracy and other experts all around the world, creates new horizons for open-minded people, who want to live amazing dream lives and to enjoy more love, gratitude, success, balance, lightness and joy. Deni Andonova is a organizational and positive psychologist, speaker, trainer, certified corporate wellness specialist, certified K-Power® instructor, HR specialist, kinesiologist, Bush flower essences therapist, specialist and certified Instructor Neurographica® – art therapy and aesthetic coaching, certified Neuro-Agility® practitioner. She has 3 master degrees in Psychology and Human Resource Management and PhD in Corporate wellness. Book Author: Nutrition on Cell level: Holistic guide for self-care and love; New Level: Holistic Guide for transformation and positive change; Emerge – with Brian Tracy.

Written by: Nad Philips, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. Would your thinking be different if your brain is flooded with different hormonal cocktails? Let’s see a Bloody Mary will be heavy on testosterone (agentic), a Kamikaze will be loaded with Cortisol (coping with stress), and Paloma will be dozed with oxytocin (bonding) while White Lady will feature Serotonin (mood regulation). Barbara Fredrickson developed her theory of “broaden and build” where positive emotions will trigger the brain to function under the executive functions of the pre-frontal cortex and become more agentic; after she discovered that negative emotions shut down the brain and make it more scrutinizing and focused. Depending on the task at hand the brain’s functions will be optimized when you are in the right mood. I developed the concept of “the human behavior triangle” to understand the interdependent relationship between a) behavior as in acting or reacting (choosing and deciding), b) cognition (thinking/understanding), and c) emotions (feeling/sensing). In any given situation our behavior is the outcome of our thinking and feeling; our actions are aligned with our comprehension of the situation and our feelings about it. In any given situation, the brain will get emotional data split seconds before cognitive data (from memory and experience); thus, it seems that emotions will color the thinking. If we are under automatic pilot this will trigger a default reaction (cognitive bias) that could be appropriate or not. However, we need emotional agility if we want to consciously choose our actions to get the desired response. This term was coined by the wonderful Suzan David my coach in emotional intelligence. She builds this concept based on the work of Viktor Frankl who explained that our freedom lies in the space between stimulus and action. Let’s go back to the human behavior triangle now that we understand that to change behavior (act and not react) we need to reframe the situation (act on cognition) by releasing the emotion and going back to our mood set base or conditioning our brain into the appropriate emotion that will favor the kind of thinking relevant to the situation at hand. This reframing work will get us into what Dan Kahneman the initiator of behavioral economics calls type 2 thinking (critical analysis). In terms of a mood’s set base, we all have a set level that we get back to after triggering events, whether positively or negatively. Since I am an optimist my set base is slightly tilted on the positive side. This means that my default mode is rather open and accepting. Others could be leaning towards prudence and protection and thus will be more scrutinizing. The way we talk and treat each other will also change brain chemistry and elicit either prosocial or antisocial behavior. Words create worlds. You can use words that promote inclusion, belonging, respect, love, and consideration and you will help the other person build self-confidence and consolidate net worth and self-image encouraging cooperation or you can do the opposite. Know your mood and from now on get in the right mood to elicit the right thinking that will lead to outcomes in line with your goals and values. Follow me on LinkedIn, and visit my website for more info! Read more from Nad! Nad Philips, Executive Contributor Brainz Magazine Nad is an adult learning and development, global consultant. He specializes in helping teams design prosocial relationships and become future fit. Prior to coaching Nad served as European VP and MD France for a Fortune 500 company. He was an honorary professor with ESSEC Business school. Nad also launched several startups in Europe. He is an Amazon best-selling author and lives in Paris, France.

Written by: Oksana Irwin, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. The biggest problem with small and medium size businesses is that most business owners are ‘not good at math’. They don’t understand business economics and don’t pay attention to the key business metrics that make businesses successful. This is the single biggest reason why most small and medium size businesses fail or struggle miserably for years. Business Is Purely A Numbers Game. That’s just the simple truth. Most business owners treat their businesses like a hobby or a ‘job’ they created for themselves. They do something ‘they love’ or they are ‘good at’, or are ‘passionate about’. Meanwhile, they don’t have a good business strategy that would make them successful and their businesses profitable. They don’t pay attention to the numbers, which usually puts them into financial challenges and money struggles. FYI. This has nothing to do with ‘the money mindset’. I am talking about pure business economics and winning business strategies that ALL successful businesses employ. Most business owners leave ‘the numbers game’ to the accountants they see once per year when they sign the year-end financials, ‘hoping’ for good news. To be successful in business – any business – you must master one skill: understanding your numbers and financial statements. I see a lot of great, hard-working business owners who work hard around the clock in their businesses yet can barely afford to pay themselves a living wage, let alone what they deserve for their enormous efforts. Here’s A Standard Example I’d Give You As A Business Coach. Company 1 Company 2 Revenues $1000 Revenues $100 Expenses $960 Expenses $60 Profits $40 Profits $40 Both of these companies have profits of $40. But which one would you rather own? My answer: Company 2. Why? Because it has a much higher profit margin. Business Tip: Throwing More Money At The Problem Will Not Fix The Problem. If you are Company 1 and are operating on very low margins, ‘getting more customers’ by throwing money at Google or Facebook and running ads will not fix your problem. But it will add more stress, misery, and financial struggles and will pave the road to bankruptcy. ‘More marketing’ and ‘more customers’ is not always the answer. More passion, more commitment, working harder, improving the product, and working longer hours are not always the answers either. All of these ‘band-aid’ solutions often used by business owners do not solve the REAL (underlying) business problems. And no matter how many more customers they serve, they will continue to struggle. Indefinitely. Accounting can be daunting and confusing, but the simple business success formula that I teach business owners at my Business Mastery Accelerator workshop solves ‘the mystery of the numbers’ and offers simple, tangible solutions every business owner can employ immediately to create sustainable success in their business. You don’t need an accounting or business degree to be competent in business and its financials, but you do need a proven business strategy and a business roadmap to run a successful, profitable, and viable business. Scaling your business to the next level is a system. It is not something that happens on its own or by just working harder and longer hours. In fact, it’s quite the opposite. Join me at the Business Mastery Accelerator workshop to discover how to scale your business into a million-dollar company WITHOUT having to compete on price, work long hours, or sacrifice your health and personal life. Register for the workshop here. Connect with me on LinkedIn, or Facebook or visit my website. Sign up for a Business Mastery Accelerator workshop to discover the Business Success Formula that can turn any business into a success story in any economy. Read more from Oksana! Oksana Irwin, Executive Contributor Brainz Magazine Oksana Irwin is a certified Mars Venus Business and Executive Coach, a Gender Intelligence expert, a best-selling author and a speaker. She is a multi-faceted, passionate entrepreneur who has been in the business world for over two decades and is well known in the online space for her transformational seminars and workshops. She has helped many leaders, business owners and entrepreneurs create breakthroughs in their businesses, reach their goals and achieve success without compromising the quality of their lives. She coaches business leaders worldwide in the Mars Venus business framework, systems and methodology that help them earn more money in less time and create extraordinary results in their careers, professional and personal lives.

Written by: Wil Becker, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. While I have my own coaching business, I also have a partnership with two of INC Magazine top leaders, Chris Brady and Orrin Woodward. They have been business partners for about 30 years! Brady and Woodward started out in the network marketing industry with a well-known company. However, they landed in an ethical dilemma and felt it would be better to leave the company to do their own thing. When word got out, 50,000 people left with them. The company decided to sue Brady and Woodward because when they left, one-third of the company’s income left with them. (Yes, their share of the profitability was creating about one-third of the income for that company.) While this was heating up, Brady and Woodward had published a book titled, Launching a Leadership Revolution. This book shot up the New York Times Best Seller list and landed them in the world of international leadership. Their work has provided numerous speaking and teaching opportunities around the globe. What Brady and Woodward learned through the trial and speaking engagements was how much they enjoyed actively leading people. In November 2011, they launched a new company called Life Leadership. This company teaches the three keys to building wealth: leadership, financial literacy, and systems. This has become their signature program known as Building Business Systems. Their goal is to create 1,000 leaders who then help 1,000,000 people get out of debt and live a financially abundant lifestyle. I was first introduced to Brady and Woodward through their teaching audios. A friend on Facebook tagged me on a post, and I responded to the topic. Another person responded to my comment and that sparked a conversation. This discussion piqued the interest of Melissa and DJ Berezay, one of Brady and Woodward’s top 1,000 entrepreneurs, who sent me some of their learning packs. Because I had already been on a journey of learning and self-education, I was excited to join their training program. The audio teachings of Brady and Woodward helped to strengthen the foundation I had been building. The knowledge and education that would come through the Life Leadership program helped to accelerate my personal growth and development! My self-taught leadership skills have continued to grow and flourish with the Berezay’s guidance. Their encouragement and support prepared me to join Cheryl Clark and Jamie Allen Bishop’s networking call and be a benefit to them. It also prepared me to be humble and willing to learn through their networking group and trainings. I cannot begin to put in words my gratitude for what Brady and Woodward started with the Life Leadership program, for the Berezay’s and their leadership system, and for what Cheryl and Jamie have done to help me grow into the leader and coach I am today. Follow me on Facebook, Instagram, LinkedIn, and visit my website for more info! Read more from Wil! Wil Becker, Executive Contributor Brainz Magazine Wil is a serial entrepreneur with several businesses under his belt. He has served in several leadership roles over the last 25 years as a Youth Pastor and Congregational Leader. He has also served with the Boy & Cub Scouts organizations as a leader. He has moved up in his profession because of his leadership skills and his consistent self-education. Wil seeks out the best books and mentors to learn from. His desire to help others got him to start Turning Leaf Solutions and open the doors to his coaching business! He is excited to help you become your best self!!

Written by: Nate Hager, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. What do you picture when you think about the holidays? Fun, food, decorations, laughter, the closeness of family and friends? Unfortunately, the reality for many is not so rosy. Most of us just hope to survive the obligatory interactions that come with this time of year. Holidays are all about stress – stress about money, seeing the in-laws, another year gone by with little to show, judgments, and unmet expectations all while finding ways to keep the kids entertained without fighting. If that’s your holiday picture you’re not alone, a 2018 survey found a stunning 88% of Americans report increased stress during the holidays. The good news is there are many possible ways to change the tone of the holiday season, and naturally, it starts with you. Developing these Neuro-linguistic Programming language “switches” ‒ while fun ‒ is also a bit of a skill. Changing ourselves is the fastest and healthiest way to influence others, because like it or not we train others how to treat us. The conscious and subconscious communications that we respond with show others how we think we deserve to be treated. It almost sounds like a cliché, but we’re all the end result of childhood reward and punishment patterns that we still run mentally. Jealousy and competition amongst extended family, arguments around the dinner table, guilt or shame brought on by offhand comments, pressure to “measure up” to questioning relatives. We dread it and just cannot wait for it to end. In the lead-up to the holiday season, I work with clients to change those subconscious responses and boost their confidence using self-hypnosis. What we term today as unwanted responses are simply there because they were installed first. Of course not everyone will have the same response to similar events, this is because we’re all unique and through our childhood have been given different response programs to run. This is not to say if we’ve been given a less-than-helpful program we simply have to live with it. We are unaware of these response programs that we run, so it can be hard to break them. However, with a bit of self-hypnosis, we can load new and better responses into our brains. Lower your holiday stress levels I’m going to share with you a fun visualization game designed to lower your holiday stress levels. This technique is best done before you find yourself in a stressful situation – to ward off the feelings of stress, or after a stressful confrontation when you need to mellow out quickly. Do practice this habitually before the season gets in full swing so that it will feel like an old familiar skill when you do need to use it. You’ll notice I’ve called this a game, this is because it works best with a playful attitude to help boost your visualization abilities. Two rules for playing this game; first go with whatever your first impression is, second ignore the urge to second guess in search of the right or perfect answer. Now let’s spin your stress away using the steps below. If you are not feeling the way you would, notice where in your body you feel that. Notice the size, shape, and color of the feeling. All emotions move, much like butterflies in your stomach, so pay attention to how it’s sliding back and forth or how it’s spinning. What direction is moving? Is it going clockwise or counterclockwise? Now pull the feeling out of your body so you can see it in front of you. Has the color changed? Is it still the same? Like a toy running out of batteries slow down the motion, and visualize the ever-decreasing movement. Once it’s stopped, spin it in the opposite direction and notice its color change. Increase the speed and feel how your emotions change Pull the image back into your body and feel the positive feelings increase, now spin it faster so that it spreads all over your body Notice what’s different now when you think of the old situation. If the feeling doesn’t reduce as much as you’d like run the spinning again, repetition is the key to getting better. If the people or situation that caused the stress is still around keep visualizing that new shape you created that made you feel so good. Remember to go into this powerful visualization game with a playful, curious attitude and you will see a reduction in your stress. Happy Holidays! Follow me on LinkedIn, and visit my website for more info! Read more from Nate! Nate Hager, Executive Contributor Brainz Magazine Nate is a board-certified Hypnotist, an NLP Master Practitioner, master-level Executive Coach and Certified Life & Health Mindset Coach. Over the last ten years, he’s worked with Fortune 500 executives and entrepreneurs, helping them eliminate self-sabotage to achieve peak performance, raise their earnings potential and build business empires. Appearing on Rogers Business TV and 98.5’s Good News Only Show, he’s passionate about underscoring the benefits of hypnosis in building a fitness mindset, reducing stress and anxiety, weight management, and personal performance. His techniques have shaped the lives of his clients by helping them redefine their identities and bounce back from major life stressors.

Recently one of our executive contributors won not 1 but 2 awards in the last week, so we invited in her for a chat about her recent wins to share some of her success. Mell B delighted us with not just her success strategies as a coach whose specialist subject matter is empathy for leaders, but also her journey to her being a trusted advisor and leading authority for empathic leaders and teams. She shares a bunch of tools and other free resources to support your empathic journey through life, which is really helpful if you aren’t sure if you are one or not. Mell Balment, Mindset Mentor & Quantum Healer Please tell us about you and your life, so we can get to know you better. Hi, I'm Mell B - my surname is too tricky for people to remember, haha - a quantum mindset-mentor. I’ve been called a trail-blazer and vivacious speaker and I guess I am full of life regardless of the experiences I’ve lived through which is a lot by most people’s standards! Each time I faced my trifecta of trauma, was by mastering my BS - you know, the Belief System that feeds our fears. My life stories exemplify that great leaders are bolder by overcoming the mess and BS they've lived through, not rolling over and becoming a victim to the circumstances around us. I’ve discovered I’m always stronger and happier with this approach to the myriad of challenges, life throws at us. You’re a coach Mell, who do you work with? I've supported 650 empathic business owners, franchises and leaders, to Hack their Deep Beliefs. My favourite thing is guiding them to sail through the energetic chaos of their mind-storms also known as traumatic experiences or emotional overwhelm to command their empathic ships. I just want to add, most people think trauma is a horrifying or life threatening experience but it doesn’t have to be. Being laughed at when telling a story to your 6-year-old class mates, is also traumatic enough for a belief about ‘what it means about ourselves’ to be locked in. We store that memory and associated embarrassed feelings in our subconscious and continue with the belief throughout our lives. You mentioned ‘mindstorms’ before, can you tell me a bit more about them? My work with clients is about resetting, reframing or adjusting our automatic neuro systems, which is a fancy way of saying ‘adjusting the way your mind thinks and operates from that thinking’. Specifically, our sub and unconscious memories and associated unhelpful emotions that play out in our daily lives. A mindstorm is the conflict between the negative subconscious chatter versus what we are trying to accomplish. What all of that means is that I help a client with something that isn’t working in their business life such as recording social media videos or applying for awards and help them identify what belief is stored from an earlier experience so they can do what needs to be done without being blocked or self sabotaging. Share with us the awards you recently won. Well first it was only 1 win and a third place, but I am very proud of both. I’m part of a speaking community based in Canada called Speaker Slam and they ran a competition to find the best speaking personal brand. I finished third after creating a positioning graphic and then delivered a 2 min pitch about what I do. I had an added challenge as I lost my voice that week and had to pre-record my pitch so I could turn up the volume – I sounded like a chipmunk! The second was International Coach Of The Year. There were over 200 applicants with 48 finalists, so to win outright is a massive honour. I was told that part of being successful was my contribution to the coaching service industry, my community and supporting others. TIP! My advice to other coaches, is to keep track of the pro-bono work you do by using a separate booking link that can provide evidence of your charitable efforts. I’ve been doing this since the start and I definitely think it’s an important part of not only supporting those less advantaged, but also for our own benefit. Is this your first time applying for awards, if not how have you fared previously? To be honest I’ve never won outright previously. I’ve placed third a couple times in the Stevies, been a finalist in several more including Small Business Champions and The Accolades. I’ve also been recognised as Top 10 Energy Healers globally, and in fully transparency, on the flipside, I paid to be considered by Yahoo Global for the Top 1% of Leadership Coaches in Australia – which I did qualify to be included. That’s an Impressive collection, how long has it taken to accomplish this? I make it a focus to apply for and at least be a finalist in 1 award every year. I’ve accomplished this since 2019. To submit a great application takes a lot of time and effort, so I found this approach of 1 per year makes it less draining than constantly applying for award after award. How did you get into coaching in the first place? I started coaching half way through 2017 (2 years after sailing out on my initial business ventures) that’s 6 years of coaching. I kinda fell into it after a series of life events that pointed me in the right direction. I was made unemployed from my corporate role and decided I wanted to get into my own business as an events manager – I loved the concept of setting up marriage proposals. That started me coaching men to understand their future wives, which led to coaching single men, which led to coaching relationships which then finally led to personal success coaching. Sometimes we have to follow the markers to reach our final harbour. I hear you using sailing or boating terms a lot why is that? Oh I have a deep love of the ocean, I’m sure I must have been an Atlantean in a previous life, and want to take part in a Sydney to Hobart race one year. Simply, I love the concept of entrepreneurSHIP so it makes sense to use sailing metaphors. Is there a favourite type of problem you solve and why empaths? Empathic leaders and creatives are my all-time favourite people in the world, which made sense when I discovered I am a multi-empath myself. People who energetically connect with the thoughts, feelings and world around them are Empaths... no matter what industry they work in or the level they're at, empaths are in every walk of life. And I love helping people pleasers that are drowning with energetic overwhelm. I remember the day as if it were last month. Learning that I was wrong, I hadn’t been living with mild anxiety all my life, I was just able to feel many emotions and energies around me. Since then, I’ve learned to manage how much my multiple sensory receivers pick up. Now I teach and support others - that may not realise they are empaths - how to manage emotions as an empath by identifying, isolating and filtering out the different sensations and emotions they are experiencing. Often labelled as overly-sensitive people, I want to break the stigma to help them learn that this is incorrect stereotyping. There are two reasons for this. They are indeed sensitive, having highly tuned sensors, they pick up the signals and energies around them. However, the challenge is often they don’t realise they have untrained receivers (yes there can be more than 1). They also haven’t learned that a lot of what they are sensing and feeling can be filtered out, ie they can ‘stop’ how much information is being received. I teach the tools, skills and hacks empaths need to learn about which signals they are susceptible to receiving, how to filter the senses that do get picked up and also how to purge the energetic overwhelm. Basically, as highly sensitive people they learn how to restore their energy. I also created a quiz for empaths to discover which sensor receivers they may not be aware of, as well as the 9 types of empaths. The great news for those that have been stereotyped in this way, is that highly sensitive people can become more empowered, powerful empaths. It turns out to be a strength as an advanced empath, not a curse. Why did you choose to work with empaths? As I said in my Coach of The Year Acceptance Speech, I believe coaches are the ones that improve humanity and I believe Empaths have the ability to compassionately relate to those that most need our help to Navigate Our Digital Age. I support a mix of heart-centered leaders working on humanitarian projects to realise their ambitions; and working with Empaths that are struggling with their emotions and other light workers or coaches. Ultimately, they all want or need quantum healing to up-level their potential and impact in the world. Those are my kind of people! What is quantum healing? Deepak Chopra wrote one of the first books on Mind Body Healing Quantum Healing. In it, he talks about epigenetics and how we can reprogram the body with our mind. This laid down the scientific basis for a consciousness approach to self-regulation and healing. Quantum is the smallest unit of energy, referred to as an electron. A quantum of consciousness is a thought or an intention. Quantum healing is not a new science, in fact it’s now over 30 years old with this terminology anyway. It’s the process of altering non-serving, subconscious thoughts and intentions to be more aligned with desired results and goals. Finding the thoughts and memories that are creating our triggers and undesired behaviours and changing them - or reframing them - into alternative perspectives, means our past does not dictate our future. My crappy start to life does not mean I’ve had a crappy life or only get a crappy future. Everything is a choice in this moment now. Our choice is a perception or perspective. Generally, these un-serving thoughts - aka limiting beliefs - are set in our innocent early years, when the context isn't understood. The magic of quantum healing is that it resolves every occasion from the very first occurrence, breaking the pattern of the issue from ever happening again! Each time we come across a similar situation, our new 'reframed' memory has shifted and the ‘trigger’ no longer exists. I developed 'The Deep Belief Hacking' model to create powerful Quantum transformations as there is nearly always more than 1 aspect of the memory to address. It could be an emotional connection, memories stored in our body – many have experienced headaches or even locked away memories being released during a massage. I call these mindwebs. The mindstorm is the conscious conflict of our brain and the mindwebs are all the neuro linkages and sticky traps that are anchoring the energy in place. Another amazing beauty of my processes, is that you don't have to re-live the original trauma – which is a big fear of many and a real bug bear of mine, as it’s the old way of healing. Talk therapy definitely has it’s limits. I personally couldn’t sit through a single counselling session to address my childhood stuff (the thought of speaking about what happened to me was beyond my capabilities 18 years ago), and EFT and NLP only got me so far, the rest of my resolutions was all with energy and quantum work. What many clients love is that I'm your guide and facilitator, they are in control of the session, which is very powerful for people who feel powerless in this area of life! What’s next for you? I’m focusing on my speaking business to share my Empathic Evolution series of keynotes and workshops to make further impact with leaders and their teams. I previously wrote an article for Brainz specifically for using intuition as a leader and for business. I'm also on a global mission to create 'The Empaths Embassy'. I’d love your readers to join my voyage to master their mindstorms with Empathic Intelligence. How can people reach you to find out more? I don’t do those yucky sales calls so if somebody wants to have a chat about their blocks or aspirations, they can book in for a 20min chat. Or if they want to discover where they are using my impact assessment that is my gift in a 45 min breakthrough session. They can take what they learn from that to use on their own or go big on their dreams and have me support them in a program. So the conversation about working with me is completely separate. Which is much better for empaths who feel icky alternative agendas on these usual types of ‘sales’ calls. I’m also on most of the social platforms and I’ll give you all the links to add to the article if you wish. If you’d like to reach out to Mell B the hyperlinks are in the paragraphs above or her social links are here. Follow me on Facebook, Instagram, LinkedIn, and visit my website for more info! Read more from Mell!

Written by: Rolande S. Sumner, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. This article will show you how to create 2023 business priorities. We are deep in the fourth quarter of the year and preparing for 2023. If you still need to do so, now is the time to nail down your business, personal priorities, and goals for 2023. Priority Matrix is a tool to help you identify critical and unnecessary activities and projects. Starting with a priority matrix will help you pinpoint the 1-2 crucial focal points for 2023. Here are four steps to creating your 2023 business priorities using a priority matrix. Download a free 2023 Priority Matrix to help you with this task. Identify the 1-2 most important focal points of your business priority matrix in the "Top Priority" in the top left box. Each focal point can take quite a bit of work to accomplish fully. As a solopreneur, you should know your resources, including your budget. Focal points should be distinct, yet they support each other. Examples are Revenue and Visibility. Both are distinct of each, but being successful in one can enhance the other. You will use your focal points to craft your primary business goals for 2023. Identify the 1-2 long-term business goals in the "Long-Term Goals" top right box. Again, the quantity of your long-term goals is less important than the quality. These are goals you may focus on at a later time and date. Your top priorities should contribute to your long-term goals. For example, you will need more revenue to scale and systematize. Visibility helps to support your brand while you scale your business. Place ‘Out of Control’ habits and activities in the bottom left box of your business priority matrix. These habits and activities must be addressed, as they reduce your effectiveness. You may delegate the activities or deal with them yourself, so they are no longer a problem. This box should include activities and tasks that will impede the success of your top priorities and long-term goals. Identify and eliminate "Time Wasters." Place habits and activities wasting your time, energy, and resources in the bottom right. These items need to be eliminated immediately for a successful outcome. Once you've completed your 2023 business priority matrix, create goals that support the success of your top priorities and long-term goals. Again, quality is more important than quantity. Keep the goals SMART (Specific, Measurable, Actionable at this time of your business, Reasonable at this time of your business, and Time-oriented). Need help completing your 2023 business priority matrix, visit Business Launch Prep School for more information. Follow me on Facebook, LinkedIn, and visit my website for more info! Read more from Rolande! Rolande S. Sumner, Executive Contributor Brainz Magazine Rolande S. Sumner is a retired US Army veteran and the CEO & Founder of Life After Service Transitional Coaching LLC®. Rolande served her country in the United States Army National Guard from 1995 to 2015. During her career, she was an Administrative Clerk, Heavy Vehicle Operator, and Human Resources Manager. She served as both a traditional National Guard Soldier and as an Active Guard Reserve Soldier. During her military tenure, Rolande received multiple honours: Afghanistan Campaign Medal, NATO Medal, Army Achievement Medal, Army Commendation Medal, Combat Action Badge, and the Army Accommodation Medal.

Written by: Michael Cook, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. I was recently asked to help discern the actions that a company had to take, to turn part of their business around. Specifically, what a strategy should look at if they were to quickly get some results. Inevitably I asked more about what they were seeing that they wanted to change, and what they had tried so far. It became clear that a lack of energy wasn’t the issue, it was where the energy was being focused that was the problem. So, we ran through the Pareto Principle (also known as the 80/20 rule). It is something that many in business instinctively understand and feel. It explains how 80% of the results stem from focussing on just a few key things, often referred to as the 20%. Although the principle originated from an Italian economist many years ago, when referring to the distribution of wealth, it has since been seen as one of those immutable laws of life, applying to a wide variety of contexts. For example, many will have seen how businesses often derive as much as 80% of revenue or profit from a few key accounts. Or where 80% of IT system crashes can be caused by a handful of bugs. And this is where we started: what were the important things that weren’t happening? To help bring real clarity to their approach, and to what to measure, we used what they later coined as ‘an Alphabet soup’. Yet while their situation was quite unique, the approach can be rolled out to any business change or improvement you seek to make and is explained here. Your own ‘Alphabet soup’ served up. KRAs – what are the key result areas? The areas of the business that are causing concern and where you need to see some different or additional results. These could be areas of strategic concern, opportunities untapped, threats to mitigate or weaknesses to minimise or eradicate. Even strengths that aren’t being leveraged fully. KRIs – these are the key risk indicators. When planning any change in the business, it’s very prudent to understand the risk profile that might come with it, and what the company’s tolerance to those is. For example, staff retention or skills shortages. Will people want to stay in the new environment, and can you easily hire the skills you will need? Perhaps competitor reactions and its impact on pricing and margins? What about supply chain security or the impact of a change in interest rates and currency moves? The indicators are the risk areas to monitor so you don’t leave yourself exposed, an early warning system if you like. OKR – next comes the objective’s key result. Frequently confused with KRAs and KPIs (see below), you must specifically define the result you expect to see at the end of the change objective. After all what gets measured gets managed. It’s important the result is measurable in numerical terms, whether % or $ or other, and a timeline included. CSFs – are the critical success factors: what do you believe are the critical things that need to happen to achieve the results you are looking for? Again, not to be confused with KPIs (yes, we are coming to those), these are worth careful thought and managing. McKinsey famously identified 7 crucial areas for a project’s success, and these equally apply here. When looking at the critical success factors, which of the 7 groups do you most need to focus? These really are your 80/20 gems. KPIs – so, to the infamous key performance indicators, the popular term in business jargon that many are judged by. In short, what you need to see to know you’ve been successful along the way. So, the KPIs keep you on track and are how you know whether you’re on track. LLIs – are the leading and lagging indicators. Your business doesn’t operate in a bubble, or a vacuum. The macro-economic picture can change, markets can change, the political environment might change. What are the other indicators you might need to monitor? Leading indicators are predictive, for example consumer confidence, purchasing managers’ index, average hours worked. While lagging indicators are those that change over time such as unemployment rates, corporate profits, labour costs per unit, retention rates. The success of this approach is embedded in the lesson that all successful companies have learned. Understanding the big causes and focusing ruthlessly on those is what top managers understand how to do. And in a series of articles over the coming weeks we will seek to show how this isn’t an approach that many businesses take. Because our work regularly reveals that most companies focus so much of their effort and energy on areas that matter very little to the longer-term success. Sometimes even to the detriment of the survival of the business. How to spot this and then correct it matters. But first, why does this happen? So many companies succumb blindly, day to day, to the perils of 80/20. Busy being busy, focused on what they believe to be all-consuming and important, while missing the underpinnings of success, securing, and monitoring the essentials, the areas that without which the company will not succeed. Established business thinking, originated by Charles Hummel, coined the expression ‘Tyranny of the Urgent’, and it quickly became a business classic. There is a regular tension between things that are urgent and things that are important—and far too often, the urgent wins. Deeper analysis though will often show that what appears on people’s desks as urgent usually has a familiar feel, and common cause. Yet the urgent nature of the issue means the ‘step back, pause and reflect’ process doesn’t happen, especially within the cycle of other pressing day-to-day matters. While many organisations help the processes that tackle the actions needed, whether it’s communication, delegation ability or conflict handling, the calm analysis and decision-making often get parked to when things are quieter. And when did we last have a quiet day? Interested to learn more? Do get in touch. Follow me on LinkedIn, and visit my website for more info! Read more from Michael! Michael Cook, Executive Contributor Brainz Magazine Michael Cook is a leading thinker on how to get out of the weeds of what you do, and into the realm of creating what you want to happen. So why 80/20? The pace of life, not just business, means that we rarely spend the time building a plan, a strategy of how to get to where we are headed. And for understandable reasons. Our desks get filled with the now, whether urgent issues, other people’s problems or simply the habits we’ve grown accustomed to and which is probably the combination of same. Naturally this leads us into reactive mode, rather that the proactivity we need to avoid future issues, build the relationships we need and influence those we need to. His clients are those who see the value in that.

Written by: Dani Green, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. The Miracle of Life. It is easy to celebrate the miracle of life. How a baby is formed and birthed is a miracle. As a mom of three children, I have experienced this miracle, and the hard work it takes to raise children. Now I am watching my daughter and her husband raise their two sons. We experience struggle but mostly happiness, as we celebrate the miracle of life. Our Body Is Programmed Our body is programmed to do the very best it can. All the cells in our body are programmed to communicate with each other, survive and thrive. Even if we are facing illness, our bodies are programmed to fight it. I take time each day to thank my body for the good job it is doing. I have a diagram list of my major organs. I thank each organ for taking good care of me. The Mountains and Me We love to look at nature and marvel at its beauty and wonder. Being in nature is a sanctuary. We breathe deeply and let the awe of nature fill us. Have you ever looked at your body in the same way? Look at yourself and experience the wonder of your body. There is a place inside of you, your Soul, you can call home. Be Like A Tree One day I was looking at a tree and then I noticed all the trees in my yard. Not one of the trees was begging to be shorter, taller, wider, or thinner. Each tree was just being a tree. Be like a tree. Be you! Accept your body as it is in this present moment. You are as tall, short, wide, or thin as you are because you are. Your ancestors, genetics, environments, experiences, and choices create who you are today. Be okay with being you. The Miracle of Death When my dad died several years ago, I remember seeing life leaving his body. He became pale from his feet to his face. My first thought was how happy I was for him. My siblings and family were all crying so I remembered to be sad. Since then, I have marveled that our bodies that are programmed to live can also begin to die. Even tragic deaths are miraculous because in a specific time and place, our bodies that are meant to live, die. As soon as we learn the concept of death as a child or young adult, we wonder when will we die. At the point of death, this question is being answered. We know the date and time of our birth. In the next realm, now we know the date and time of our death. Each life is a fulfillment of why our Soul came to earth to live. Remembering it is just our body that dies, makes death seem less permanent. Energy Changes Form Our body is made of energy. When we are born, as we live, and as we die, the energy that is the essence of who we are lives on. The energy of our Soul just changes form, from life here to a new life. All the Chances We Need If we live more than one lifetime (and I think we do), we have as many chances as we need to live meaningful and purposeful lives. What we don't get done in this life, we will do in the next. No pressure. Birth is a miracle. Life is a miracle. Death is a miracle. You are a miracle! I Love You! Namaste – the Divine in Me Celebrates the Divine in You! ‒ Dani Let Dani Be Your Guide for Facing Life and Death! Dani offers a free 20-minute The Emotion Code session, which helps to remove an inherited or current emotion. Activate Your Soul Power! Live Your Infinite Greatness! Be Your Own Hero! Book a FREE Breakthrough phone call and find out about The Soul Power Experienc Follow me on Facebook, Instagram, LinkedIn, and visit my website for more info! Read more from Dani! Dani Green, Executive Contributor Brainz Magazine Dani Green is a certified hypnotherapist, speaker, author and spiritual activist. Dani’s core focus and passion is to guide clients to rewrite the past, present, and future Story they tell themselves at the subconscious level and to discover their own Inner Mantras. Dani has a 12-session course called The Soul Power Experience. The courses, Be Smoke Free and One & D.O.N.E. Weight Release are each six sessions. Dani also offers Intuitive sessions. Dani opened her hypnotherapy practice in 2015 and uses client-centered hypnotherapy, as well as The Emotion Code, PSYCH-K, and RIM.

Written by: Anna Krzysztoszek, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. Usually, we don’t apply for a new job every week or month. So for the majority, it may be an unfamiliar and uncomfortable feeling to receive a rejection from a potential employer, especially if the job description seems to be appealing. Salespeople eat “no” for breakfast because they are trained to do so. From this perspective, managing refusal is a skill that can be trained and learned. 1. Treat a “no” as feedback, not as an assessment of your worth as a human A refusal is negative feedback and has nothing to do with how good, kind, or intelligent we are. Employers look for a specific combination of hard and personal skills. Taking a refusal personally may be our first reaction but it does not mean we have to stay in this internal valley of self-doubt. Take a step back and let go of feelings of disappointment and doubts before you go to the next, mentioned below second point. 2. Ask for feedback and make a growth experience out of it Yes, ask for more specific feedback linked to the refusal as it might be the beginning of a new professional growth experience. The best way to ask for it is to express full acceptance of the company’s decision first and make clear we just would like to know what skills are currently still missing in our resume, so we can work on them in the future. A sentence like the following one could work well and provide more helpful details: “Thank you for your message. I am continuously working on improving my hard and personal skills, so your feedback related to what you missed in my resume would be a great help.” Additionally, asking yourself questions like the following once makes every recruiting process worth the energy you invested in it, even if your application got rejected: Is this skill a particular employer missed in my resume something specific for this particular company or is the majority of companies requesting this kind of expertise? How can I achieve this specific skill which I am currently missing in my profile? Where can I find a budget-friendly training or workshop? Do I need a certificate or is a confirmation of participation good enough? Etc. 3. Treat yourself as your best friend Treat yourself as your best friend ‒ don’t sugarcoat, be honest with yourself but do not beat yourself up. Be as supportive of yourself as you can. Especially after a long break from recruiting processes, it can happen that senior candidates, who received non to very few rejections so far, may take refusals personally. Keep all such factors in the back of your mind to create a positive inner dialogue with yourself that is more supportive and uplifting than discouraging. Last but not least – relax. The fact that the job description appeared attractive does not mean it is surely the best possible position for you. Because of this reason, the probation period was implemented in the past. In some countries such as Germany, the probation period takes a long time – even 6 months. In some of us, a “no” or any kind of refusal or rejection may trigger idealizing a person, a job, or a company that expressed a refusal. The reality is, we cannot know if a job is suitable for us unless we start doing the work. It is one more reason why beating ourselves up because of a refusal is more linked to our self-worth than to the real dynamics of the labor market – it is worth keeping that in mind. Follow me on Instagram, LinkedIn, and visit my website for more info! Read more from Anna! Anna Krzysztoszek, Executive Contributor Brainz Magazine Anna Krzysztoszek has more than 20 years of international experience in business ‒ from large corporations to start-ups. She is the owner of Green Butterfly ‒ Coaching & Recruiting. The completion of her German and Dutch studies, her pedagogical education, the certificate of a Psychological Advisor and various business degrees, such as Master of Business Administration (MBA), reflect Anna's main focus and passion: combining her economical expertise with the always present interest in people and the art of making the best of our lives. This especially applies to professional matters ‒ after all, we spend a third of our life at our workplace.

Written by: Sue Plumtree, Executive Contributor Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise. One of the things I didn’t anticipate when I started my free Meetup events is people sharing heart-breaking stories about their marriages and relationships. When I ask them why they stay, the most common answer is they are financially dependent. “At least, some say, I have a roof over my head.” I felt really distressed when one man, said something similar despite having suffered verbal abuse for nearly 20 years. He confided that he was now in his early 60s, with his confidence shattered. Leaving a long-term relationship is difficult at the best of times but, when the choice is between abuse and financial hardship, what would you choose? This is a question I can’t answer because, when I decided to leave my marriage of 37 years when I was 60 at least I had a job. So what would I say to those of you trapped in a loveless relationship? I would certainly not give you advice because every situation is different but what I would do is suggest the following. I know it’s easy to say but think of the years still ahead of you – how would you like them to be? What would your life be like if nothing changes? How would you feel? Who would you become under the weight of unhappiness? If money is an issue then I would urge you to start saving starting right now. You’ll feel more confident and good about yourself knowing you’re doing something for yourself even if saving enough to buy your freedom is a long way away. The point is taking action, any action instead of resigning yourself to a life of ongoing unhappiness and suffering. But what about the lure of your comfort zone? The problem with making changes that could lead to a happier life is the hold that our comfort zone has on us. People often ask me why I stayed in my first marriage as long as I did which is a great question. I used to make a joke of it saying, “I’m a slow learner!” Later, when I tried to be honest, I’d say, “It’s complicated” (which it was). I’d say things like, “One reason is I loved him” (which I did for a very long time), “another reason is that I’d never lived alone before and I was scared I’d feel lonely and isolated” (which was true), and “It never occurred to me that I could actually leave” (which, believe it or not, was also true). I think the last one comes closest to the truth. I’d never had a serious relationship before I met Bill so I couldn’t imagine not being married to him. 37 years is a long time and the idea of uprooting myself to move towards the unknown never occurred to me. At least I lived a life that was familiar to me. Even the pain, the sadness and the loneliness was part of that familiarity. If somebody had asked me what a happy and fulfilled life would look like I would have had to admit I had no idea. Such is the pull of the comfort zone where the Gremlin, our negative inner critic, lives. And then, a few days ago, I had a flash of insight. When we’re unhappy it’s practically impossible to imagine what happiness and fulfilment would look like for us. That is a journey of discovery. Leaving a relationship is a huge step, a step that changes who we are, and that’s a gradual process. We can’t ever be free of our comfort zone but we can expand it When I finally decided to leave my marriage when I was 60 it was a decision that changed me fundamentally. I went from being a victim to being empowered. I went from feeling fearful to becoming courageous. I went from feeling hopeless to feeling hopeful. I started taking risks. I moved beyond the fear of the unknown and embraced ambiguity – a huge step for somebody who craved security and the familiar. I risked asking for help not knowing if I’d get a yes or a no. I put myself on the line when I got a no and, instead of retreating as I used to do, I asked someone else. Even better, I learned to do more myself. There came a point when the momentum kept carrying me along. I started telling people the truth instead of projecting a false image of confidence and success as I used to do believing it would get people to like me when, in reality, the opposite was true. When I made myself emotionally vulnerable and shared how things were really like for me I discovered to my surprise that this encouraged people to also share their truth. And the rest, as they say, is history. Nevertheless, it’s fair to say that the struggle against the pull of the comfort zone including the Gremlin with its whispers of fears and self-doubts, of unnamed dangers ahead and the lure of the familiar was hard. But you might be one of those people who had the courage to leave your marriage and are ready for love again. The problem now is a different one. You earned your freedom the hard way and created a new life for yourself which is great. But there is a downside which I realised when somebody I was talking to the other day said they would like to find love again but they would have to accept that she was set in her ways and they would have to adapt to her. But finding the right partner for you requires an open mind and an open heart instead of fear of change and disruption. Clinging to the familiar is unlikely to get you what you say you want, assuming you really want love. That doesn’t mean you have to give up who you are. It means facing your fears – because it’s fear that keeps us in our comfort zone. It means changing our mindset from fixed to open. It means realising that we’re not cast in stone but that we can change and grow, that we’re a work in progress.  But it requires the willingness to make ourselves uncomfortable, to experiment, to learn new things, to talk with people who are different from us, to listen to different opinions without believing that ours is the only one as I used to try and impose mine on Bill. Most of all, it’s a journey of discovery – about ourselves and the world. If you’re curious enough to want to know more, why don’t you join my next online Meetup event – ‘How To Recognise The Right Partner For You’ – on Wednesday, 7 December for 1-1/2 hours starting at 6 pm GMT? Google Meetup, search ‘Create Your Perfect Relationship Group’ and register. On reflection, it would be great to have a virtual coffee/tea/hot chocolate and get to know you a little bit first. Are you up for it? If you are, choose a suitable date/time from my calendar. I look forward to chatting with you. Follow me on Facebook, LinkedIn, and visit my website for more info! Read more from Sue! Sue Plumtree, Executive Contributor Brainz Magazine Sue’s passion is to enable people to build strong and loving relationships. Her third book, ‘Open Your Heart: The 7 Secrets Of Strong And Loving Relationships’, is getting 5* reviews on Amazon. Sue was unhappily married for 37 years when she finally left aged 60. Over the following 10 years, she built a successful coaching practice working with people over 50, wrote her autobiography, and built solid friendships. In December 2015, aged 70, she met Dave, her best friend, lover, soulmate, and now her husband. As a prolific writer and regular blogger, Sue shares her painfully acquired wisdom about what works and doesn’t work in a relationship, as well as how it affects our emotional, and mental health and wellbeing. She also loves writing about how to build strong, loving, and long-lasting relationships both from personal experience as well as research articles and longitudinal studies. Sue is a personal relationship coach, trainer, facilitator, and published author.