Small businesses need a website builder that is, first of all, easy to use. Secondly, it has to have excellent SEO tools that will enable small businesses to thrive and stand out. Thirdly, but no less important, its prices should be affordable and friendly to the small business’s budget.
So, let’s see the three champions on the list that can help any small business to create a website from scratch.
1 WordPress
WordPress is a website-building platform that more than 30% of the websites on the internet are using. And these figures are not by chance. It is easy to use and adaptable to any need the business may have. If you build your website with WordPress, you can scale it quickly if the business grows. It has countless plugins to optimize your website in every imaginable way. A fantastic plugin, Yoast SEO, will make sure your pages go to the top of the Google rankings. Building a website with WordPress is more straightforward and affordable than ever.
If we take an example of a WordPress site plus hosting on one of the greenest hosting providers, GreenGeeks, we can see how affordable and easy it is to start with this website builder.
The basic plan is just $2.95 per month; for that much, you get 50GB of space. This is more than enough for a small business website, and you always have the option to upgrade if your client base and audience grow. The package also includes 50 emails. There is free WP installation or migration if you already have a site elsewhere. Other perks include a 30-day money-back guarantee and a free domain for the first year.
2 Wix
Wix is another platform that is easy to use and quite affordable. It requires less knowledge to operate, and you can use a template and create a professional-looking site in less than an hour. It has templates for various industries and allows some customization, but it is a bit less flexible than the plethora of open-source WordPress possibilities.
The monthly plan is costlier than what has been observed with WordPress. You can get a free plan, but it will come with a Wix extension in your domain name, and few businesses are looking for that. The most affordable plan starts from $16/month. Wix has more than 800 templates, which is a good number. However, compared to the thousands of themes in WordPress, it is not so impressive.
Using it is child’s play. It works on the drag-and-drop copy-paste principle, and you are set up and running in a flash.
3 Squarespace
The third most used website by small businesses is Squarespace. It offers a clean design and a beautiful interface for your site. Yet, the control panel is more complex to use than Wix, but the introductory plan price is the same - $16/month. However, you can take advantage of the free trial to try it out.
Apart from the outstanding design, Squarespace shines with its customer support. This is vital when creating your website. You don’t need to rely on an IT specialist or an agency. Having someone to reach out to, just a click away, is precious, especially when you feel stuck.
In Conclusion
This list encompasses the three website builders that are best for small businesses. These three will be an excellent choice if you are starting with little experience and are on a limited budget. Invest some time in testing them and see what they can do for you. This way, you can see what works best for your company and your personal preferences.
