top of page

The Power Of A CEO Day –Transform Your Business And Your Life

  • Jun 12, 2024
  • 4 min read

Updated: Jun 13, 2024

Theresa Lambert is a Business Consultant and Mentor with a remarkable background in luxury hospitality, having scaled a luxury boutique hotel to eight figures at the #1 Ski Resort in North America.

Executive Contributor Theresa Lambert

Do you have a CEO Day for your business? If not, you’ll want to change that ASAP. Here’s why...


Serious team of professionals, five multi ethnic business people negotiating in modern boardroom.

What is a CEO day?

A CEO Day is a dedicated day each week where you focus solely on working on your business rather than IN it. This means setting aside time to plan, organize, strategize, and create without the usual distractions. By having these days set aside and following a clear process, you can stay focused and take impactful action.


Why you need a CEO day to scale your business

Feeling like you're constantly busy without making real progress? Implementing a CEO Day can change that. A CEO Day is a game-changer if you want to scale your business because it shuts out the noise and gets you laser-focused on what truly matters. It’s a day to get things done, get organized, plan, plot, and create. It’s a day to stay on top of your business and ensure everything is running smoothly.


Benefits of a CEO day


  • Increased Focus: Eliminate distractions and concentrate on strategic planning.

  • Better Organization: Plan and prioritize tasks for the week ahead.

  • Enhanced Productivity: Achieve more by working on high-impact activities.

  • Clear Vision: Regularly review and refine your business goals and strategies.


How to implement a CEO day

Here’s a breakdown of how I assess what’s happening in my business during my CEO and the exact questions I ask myself:


Set Intentions: Reflect, Review, Refine, Plan, and Plot

Reflect on the Month to Date: High-level notes on progress and areas for improvement. 

Review Upcoming Tasks: Assess capacity for the week and ensure the team has everything they need:


Is there space to add anything? How is the capacity for the week? What's coming up? Does the Team have everything they need to support the best they can?


Speaking Engagements: Evaluate upcoming engagements and opportunities to expand your reach: 


Do I have any upcoming speaking engagements? Is there capacity to apply for new ones? How can I build my brand and expand my reach?


Lead Generation Plan: Plan for freebies, masterclasses, or teaser offers:


Are there any planned freebies, masterclasses, or teaser offers? Is there a clear process/plan for the launch or offer roll-out? What steps can I take to ensure smooth execution?


Content Planning: Outline content for the week and schedule emails:


What topics do I want to discuss with my community this week? Is the content mapped out and scheduled? Are the emails ready and scheduled?


Sales: Prepare for sales calls, follow up on leads, and review DMs:


Are any sales calls booked this week? With whom, and what do I need to prepare? Are there any follow-ups or unread DMs to address?


Revenue Generating Activities: Identify key activities for the week and schedule them.


What are the key RGAs for this week? When will I do them each day?


Important Business Items: Review finances, track client progress, and set intentions for the next 45 days.


Free mentorship call offer

I'm currently offering 100 business owners the opportunity to join me for a free mentorship call. During these calls, we’ll clarify your exact next steps to achieve your goals—whether that's gaining more time freedom while scaling your income, reducing stress as you run your business, or figuring out what needs to shift in your sales and marketing process to regain traction and grow again. I've got you covered. Click here to book in!


Final thoughts

If running your business lately, has you feeling stressed and like you're spinning your wheels without making progress, you will love implementing a CEO day to work on your business. 


Imagine how valuable it would be to get focused and show up for what truly moves the needle instead of being busy but going nowhere. Here’s to working less with more impact so you can earn what you want and have the freedom in your calendar you crave.


Follow me on Facebook, Instagram, and visit my website for more info!

Theresa Lambert, Business Consultant and Mentor

Theresa Lambert is a Business Consultant and Mentor with a remarkable background in luxury hospitality, having scaled a luxury boutique hotel to eight figures at the #1 Ski Resort in North America. She empowers service business owners, coaches, and visionary CEOs to transform their aspirations into impactful realities. Through strategic clarity and functional systems, Theresa helps clients master the art of launching with conviction and seamlessly scale their businesses for consistent, repeatable success.


In 2020, Theresa became an Amazon Bestselling Author with her book Achieve with Grace: A guide to elegance and effectiveness in intense workplaces. She is also a sought-after speaker and the host of Diaries of a Six-Figure Coach Podcast, inspiring audiences globally by sharing her expertise on business strategy, operational excellence, and transformational leadership.


Theresa’s expertise has been recognized in publications like Whistler’s Profiles of Excellence, Hotelier Magazine, Thrive Global, Fresh Magazine, Brainz Magazine, and Authority Magazine. Now based in Tulum, Mexico, she continues to serve English-speaking clients worldwide, helping them achieve sustainable growth and time freedom.


Get the FREE 5-figure Launch Guide+ checklist: https://theresalambertconsulting.com/launchchecklist

 
 

This article is published in collaboration with Brainz Magazine’s network of global experts, carefully selected to share real, valuable insights.

Article Image

How to Finally Break Free From Procrastination

We’ve all said it, “I’ll start after lunch, tomorrow, next week.” Yet the task still sits there, quietly draining your energy. Here’s the truth most people get wrong: procrastination is not a time management issue...

Article Image

Why Your Brain Decides What a Handshake Means Before You Even Finish Watching It

When Trump and Xi shook hands in Beijing, the internet had already decided who won. The problem is, the brain always decides first, and it is almost always wrong. Here is what actually happened, and...

Article Image

Why Fast-Growing Startups Fail to Scale and How to Design a Business That Does

Founders spend years chasing scale. Revenue grows. Teams expand. Markets open. And then, somewhere between Seed and Series B, the business starts getting harder to run, not easier. Here is why that happens...

Article Image

85,000 Reasons Why Relationship Breakdown is No Longer a Private Matter

The latest UK relationship breakdown statistics stopped me in my tracks. Over 85,000 homelessness applications across England and Wales between 2020 and 2025 were directly linked to relationship...

Article Image

The Real Reason Disagreements With Your Spouse Feel So Painful

Have you ever had a disagreement with your spouse and felt completely alone, even though they were right there? What if the real problem wasn’t the argument itself, but what you were thinking about it?

Article Image

The Problem with Chasing the Big Break

One podcast. One book. One viral moment. One million followers. None of it will sustain you. We live in a culture obsessed with “making it.” One big podcast appearance. One bestselling new release book. One viral reel.

How a Social Media Detox Helps Overcome Self-Sabotage to Refuel Motivation in Business

Why Businesses Are Never as Prepared as They Think They Are for the Unexpected

Be a Floor, Not a Ceiling

Are You Actually an Empath, Or Is That Your Trauma Talking?

What Happens When You Die And Come Back?

Five Ways to Rebuild Your Energy Without Burnout

Why Your Brand Still Needs You Behind It

Why Knowledge Alone Doesn’t Change Your Life

The Silent Relationship Killers Most Couples Notice Too Late

bottom of page