Jelena writes:
I would like to wish your team and your readers a Merry Christmas and a Happy New Year! The holiday season is all about reflection and new beginnings. The wish for the gift of resilience and growth is on everyone’s “to-do” list. In today’s world, with a fast-growing global economy, adaptability is key. Being aware and capable of changing, developing new approaches, evolving, shifting, and adapting accordingly is essential to success. It is also crucial to explore new approaches, educate ourselves, and find opportunities for the most efficient solutions. Running a business is not easy. It requires time, dedication, and hard work to achieve growth. With so much happening daily, business owners often forget that they need to grow as individuals to become better leaders. I have been inspired by more than 20 years of experience in entrepreneurship and by becoming a leading strategic planning expert, dedicated to helping people unlock their potential and empowering them to turn dreams into reality.
With 25 years of experience in entrepreneurship and representing more than 300 globally recognized brands, education and learning have been central to every step of my journey. By staying connected to knowledge, I have educated clients, helped them establish their businesses, set goals, and empowered them to become role models. My inner drive to help people step into their purpose, remain open to learning, and, most importantly, become coachable has allowed them to unlock their potential. Guiding people toward mutual or individual goals and showcasing my talent has brought remarkable results.
At the beginning of my career, it all started with simple questions like, “What do you think?” about certain subjects. Over the years, these conversations became more engaging and serious. I invested many years in learning programs and earned several globally recognized university diplomas. However, the more significant achievement was gaining knowledge, meeting the right people, and analyzing every important issue in depth. I sought answers in both practical and academic fields on how to run a business efficiently, implement strategic thinking, and tackle the challenges of evolving markets.
This talent made me the go-to person for many leading companies and individuals seeking efficient ways to run their businesses or overcome challenges. My unique ability to identify opportunities, craft innovative solutions, and implement powerful ideas attracted targeted markets and audiences. These skills established me as a leading expert in strategic thinking and allowed me to invent my own methods of successful leadership.
By combining primary knowledge, evidence-based approaches, and market insights from my 25 years of experience, I have worked with CEOs and business owners to achieve exceptional results. This journey has shaped me into a “must-have” team member—whether as a mentor, coach, consultant, or CEO—with a proven track record of success. At the age of 21, I became the executive representative for some of the world’s leading furniture and office furniture brands. As a young entrepreneur, I immediately stepped into big business. While opportunities abounded, so did the obligation to deliver results. Over the years, numerous companies recognized my effectiveness, efficiency, and unique problem-solving approach. This recognition led me to represent over 300 companies at one point in my career.
One of the world’s top brands, Herman Miller, recognized my potential and entrusted me with an exclusive leadership role. This opportunity was a turning point in my life. It boosted my confidence, showcased my talent for achieving exceptional results, and opened up countless opportunities. During this holiday season, I would like to tell your wonderful readers: just try. Dare to pursue your dreams. There are people, like me, who can recognize your potential—even before you see it in yourself. Go, learn, and invest in yourself. The return will come in multiple blessings. You may be surprised how your potential unfolds over time. This is something I can say from personal experience.
Passion, combined with strategy and knowledge, is the foundation of success. I know it’s not easy; I’ve been there. But when you start seeing results, achieving success, and celebrating milestones, you’ll find yourself resonating with your surroundings and discovering your place in the world. Then, you’ll remember these words and say, “It was all worth it. I’m worth it.” Be passionate in what you do, add knowledge, seek guidance, and results will follow. I believe in all of you!
Don’t forget—winning is a state of mind!
What is your business name, and how do you help your clients?
JSMasterMind Tailor-Made programs are designed to help our clients achieve breakthroughs in all aspects of their lives. These programs bridge the gap between where clients are today and where they want to be. Through personalized strategies, goal-setting, and action plans, we help our clients overcome challenges and unlock their full potential.
Our programs are designed to create lasting change and achieve sustainable growth. With the right guidance, reaching new levels—even when you’re already at the top of your game—is possible.
What kind of audience do you target your business toward?
Our programs are created for individuals, companies, universities, and institutions worldwide.
Our tailor-made programs include methods that go beyond simple strategies and mentoring techniques. They provide a clear vision for your goals, create an action plan to achieve them, and ensure accountability and momentum for tangible results. Whether in business, health, finances, or relationships, we offer the knowledge needed to foster incredible change.
We help our clients become clear and focused on goals that can radically change their lives. We also empower them to become more effective leaders by providing the tools, skills, and confidence needed to inspire and motivate others. Through a flexible, results-driven plan, clients achieve their goals faster.
Our goal is to guide you toward creating a well-balanced, successful lifestyle.
As the year ends, how do you approach reflecting on the past and setting intentions for the new year?
Reflecting on the past helps us glean insights, appreciate growth, and make decisions about the future. It’s important to understand what truly matters to you—whether it’s fostering deep connections with family, prioritizing personal growth, spreading kindness, or seeking new adventures. Identifying your core values provides a foundation for setting intentions that align with your authentic self. These values act as your guiding light, influencing your choices, actions, and mindset throughout the year ahead.
Intentions thrive when translated into actionable steps. Break down your goals into manageable, realistic tasks. Incorporate your list, selected word, or phrase into your daily life.
6 Ways to Reflect and Plan for the New Year:
List 5 lessons you learned and how they shaped you.
Write a gratitude list.
Write a letter to yourself.
Use guided reflection questions.
Create a vision for the new year.
Set your #1 goal for the year.
How do you cultivate positivity in your life, and how does it influence those around you?
Positivity is not just a state of mind—it’s a skill. It requires intention and practice to sustain. Your choice of words, how you treat others, and the decisions you make all have an impact on you and those around you. To maintain balance and joy in a busy life, focus on optimizing work, personal growth, and relationships. Practice gratitude, and self-compassion, and focus on your strengths and positive qualities.
Embrace flexibility. Life is beautifully unpredictable, and intentions should adapt to that reality. If unexpected challenges arise, use your intentions to reassess and adjust your course. Instead of imposing rigid resolutions, prioritize movement, rest, and relaxation.
Practical Ways to Cultivate Positivity:
Surround yourself with positive people.
Engage in random acts of kindness.
Limit exposure to negativity.
Practice self-care.
Celebrate small wins.
Count your blessings and practice gratitude.
You mentioned the concept of "Be Beautiful Inside and Out." Can you elaborate on what this means to you and share practical ways people can embrace this idea daily?
The phrase “Beautiful inside and out” is the ultimate compliment. It encompasses a person’s outer appearance as well as their values. Our program, Be Beautiful Inside & Out, emphasizes the importance of recognizing strengths, setting meaningful goals, and nurturing qualities like confidence, patience, kindness, resilience, and persistence. These traits are essential for achieving life’s ultimate goals and making a person truly shine from within. Most people struggle with self-doubt and negative thoughts that hinder personal and professional growth. Together with our clients, we actively engage in goal-setting. This empowers them to break down larger aspirations into actionable steps and navigate their journey with clarity and purpose.
Examples of Common Goals:
Improving work-life balance and reducing stress through time management and self-care.
Empowering communication skills to resolve conflicts and build meaningful connections.
Developing leadership skills to strengthen presence and effectiveness.
Creating new habits for long-term results.
Building confidence and overcoming limiting beliefs through reframing.
We focus on fostering a stronger leadership presence, enhancing emotional intelligence, and shifting from operational to strategic leadership. Changing behaviors leads to meaningful personal transformation.
In a world where authenticity and personal charisma are increasingly valued, what advice would you give to individuals looking to develop their unique qualities and stand out?
When individuals are genuinely inspired by their message, it shows. They communicate their vision in a way that resonates with others’ highest values, inspiring people to fulfill meaningful goals. The ability to communicate effectively—both verbally and non-verbally—sets charismatic individuals apart. By embodying authenticity, maintaining integrity, and aligning actions with words, individuals naturally attract others. People are drawn to empowerment and aspire to be around those who radiate progress and inspiration. Investing in self-development is vital to becoming the best version of yourself. This investment improves your quality of life, growth, and awareness. Continuous learning gives you the competitive edge needed to stand out.
What are your thoughts on the trend of brands like Gucci focusing on authenticity and well-being over traditional ideals?
People invest in what they perceive as authentic. Leading brands are finding innovative ways to connect with their audience. The shift toward authenticity and well-being is a positive trend that influences industries to prioritize meaningful connections and true values. These changes evolve every year and reflect the increasing demand for genuine leadership.
The holidays are a time for spreading joy and inspiration. What message would you like to share with our readers?
It’s a season of gratitude and vision. Dream big and step into your purpose—your message can change the world. Inspire those around you by:
Cultivating gratitude and prioritizing activities that fuel positivity (e.g., exercise, meditation, painting, or volunteering).
Take time to express gratitude to those in your life.
Intentionally impacting others positively and inspiring them.
Practicing positivity as a skill—it will transform your life.
If you could give your younger self a piece of advice, what would it be?
Tremendous success came to me at a young age. Representing giants in the industry and starting as a small business owner turned into a seven-figure success. This comes with privileges and responsibilities. I would tell my younger self: don’t hesitate, don’t overthink—just go for it. Success is about resilience and action.
Looking ahead, what are your next big goals?
In 2025, I’ll be publishing a new book. I am committed to expanding my business and sharing my consulting expertise globally. My goal is to help businesses and individuals thrive by equipping them with the knowledge and skills to succeed, build wealth, and create impact in their professions and communities. The future looks bright, with many plans in the making.
Invest in your future! It is my privilege to share my story and to wish you all a Merry Christmas and a Happy New Year.
Love, Jelena
For more info visit Jelena´s website!
