Written by: Judith Viado, Executive Contributor
Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.
Would you change your cookware if it meant better health for you and your family?
For me, it started when we discovered the existence of toxicity in our cookware.
I still vividly remember that day. It was during dinner when my son told me that the meat we were eating tasted like metal. I knew it wasn’t blood because I made sure that the meat was cooked well. At this point, I’ve already been cooking for years, and this was the first time this ever happened. I was sure that I did everything the right way and cooked everything correctly. So I went ahead and tasted the dish, and it crushed me that it indeed tasted like metal.
That was the exact moment I realized that there was something wrong with my whole approach to food and cooking. If it wasn’t because of the ingredients that I was using or my method of cooking, then the only other reasonable cause would be from the tools that I was using to cook. Somehow, it explained why my family was in such a bad state of health. My husband had high blood pressure, my daughter had digestive problems, I had irritable bowel syndrome, and my son wasn’t just lactose intolerant; he also had skin diseases. It felt like I’ve been poisoning the whole family with my cooking this whole time.
My name is Judith Viado.
I run Nutricraft Cookware with my husband, Richard. Our personal experience inspired us with toxic cookware, and ever since, we’ve made it our mission to come up with the safest and smartest cookware available. We also aim to create an impact on the lives of families by promoting healthy cooking and healthy living. We believe that good health starts in the kitchen, and we are determined to make a difference in the lives of families worldwide.
Richard and I have our own roles within the company. Richard is the brains behind the technical aspects of all Nutricraft products. Having worked as a Telecom engineer, he devoted himself to studying cookware construction and its features. His years of engineering experience is the secret behind the excellent quality of all Nutricraft products. I, on the other hand, focus on all the sales and marketing.
Nutricraft cookware is unlike anything else on the market. We’ve combined superior craftsmanship with “one of a kind” multi clad using a unique 316Ti Titanium Stainless Steel on the interior of the cookware and adopted an improved titanium-strengthened exterior layer in our multi-clad material. We’ve created cookware that isn’t just durable, hypoallergenic, non-porous and having a virtually non-reactive cooking surface; it is also twenty times more resistant to corrosion. Our state-of-the-art cooking system even allows you to cook with less to no oil! With each product being meticulously handcrafted by the world's largest and most respected manufacturer, it all comes with a 50-year transferable once warranty making it a one-time investment that lasts a lifetime.
Being a nutrition and health coach, I do my best to educate people about our products. During the weekends, Richard and I teach people healthy food preparation methods without using oil, salt, artificial seasoning and how to prevent contamination. We strongly believe that since this style of cooking has dramatically changed our family’s lifestyle, it will likewise have a huge impact on others’ lives as well. This is the reason why we aim to educate more people to learn to eat well, live well and become free from metal toxicity.
Nutricraft Cookware is more than just cookware -- we’re committed to lifelong education. We know that cooking good food is more than just the ingredients, the method of cooking, and the cookware that we use. It’s also about acknowledging that metal toxicity exists and knowing how we can rid ourselves of this. We don’t just want to provide the world with top grade and non-toxic cookware; we also want to educate people about the importance of health and wellness.
There may be many challenges for small businesses like ours nowadays, but we know we’re on the right track. We’ve recently won a Gold Stevie award for Startup of the Year under the Consumer Products Industries during the International Business Awards. This same year, we’ve also participated in the 2020 Asia-Pacific Stevie Awards and won a Bronze Award for Excellence in Corporate Innovation for the Consumer Product category. Apart from that, we were finalists in the 2020 Altitude Awards both for the Best Online/Digital Business Award and in the Two Peas Partnership category.
We also want to create a global impact by uplifting others from poverty through our livelihood program. Nutricraft cares, and we always invite people to become a part of our vision and mission.
Despite the pandemic, we are hopeful that there will be better days ahead. We will continue to have big dreams for our small family business. Hopefully, we will get more families to switch to the safest and smartest cookware and live healthier, happier lives!
Judith Viado, Executive Contributor Brainz Magazine
Judith is a highly accomplished Oracle NetSuite specialist and global online business entrepreneur. She has a background in Science, worked in the Public Health and recently been accepted as a Health and Nutrition Educator by a Scientific Community in Australia. She has cross-discipline technical expertise in a variety of areas including Financial Accounting, Taxation, IT project management, E-commerce, Property Wealth Creation, On-site Residential Property Management, NetSuite specialist and Strata Management. While Judith enjoys her full-time job and managing her global online stores, she and her husband Richard started their own cookware brand with a simple goal of changing peoples’ lives. On the weekends, Judith and her family teach people healthy food preparation methods without using oil, salt, artificial seasoning, and how to prevent contamination. She promotes keeping ingredients in their purest form, enhancing their natural flavors and maximum nutritional value. Judith strongly believes that since this style of cooking has dramatically changed her family’s lifestyle, it will likewise have a huge impact on others’ lives. She aims to educate more people to learn to eat well, live well and free from metal toxicity.