Jules Francis is the go-to expert for career-driven women who are looking to transform their relationship with food.
She has helped hundreds of people from all walks of life to help them understand the underlying causes of why they have unhealthy eating behaviours.
With three decades of experience, Jules has the insight and experience to see what truly underpins low confidence and how people often choose to compensate behaviors for dealing with it.
Jules is a multi-award-winning health coach, co-author of 2 best-selling books, and creator of 2 online courses, The Food Breakthrough Academy and The Reset Button.
Jules Francis, Food Breakthrough Coach
Introduce yourself! Please tell us about you and your life, so we can get to know you better.
I’m Jules Francis, a Brighton based mother of 2 amazing daughters, a Brazilian dancing enthusiast, lover of house plants, world traveller, and overall advocate for all things that bring joy and nourishment to ones’ body, mind, and soul.
I’ve travelled the world, jumped out of a helicopter, and worked on many an exciting film set (including Star Wars) in my previous role as a makeup artist and body painter.
What is your business name and how do you help your clients?
My business, Eat Better, Look Better, Feel Better came to life nearly a decade ago and I have since supported numerous clients through a vast array of lifestyle and wellbeing challenges ever since.
Most people come to me after years of having an unhealthy relationship with food. Through various unsuccessful diets, they are now looking for the deeper reasons that lie behind their food and lifestyle choices.
I am passionate about helping my clients to find the root cause of their food and eating patterns…and to let you into a little secret… it’s never really about food.
The first step to working with someone is to look at all areas of their lives outside of food and to build up a picture of what has led them to this stage. It’s from here that I can then spot the patterns, connect dots and if appropriate invite them into a personalised bespoke programme.
On a handful of occasions, I have been told that my ‘superpower’ is realising patterns in peoples’ behaviours. Some clients have said I have a crystal ball into their lives, others that I must have magic powers, and a few describe me as their special healing fairy!
For me, I simply notice things outside the box. Things that most people wouldn’t realise are connected. I then guide people down these paths to resolve whatever is keeping them stuck or held back so they can reach the solutions and the outcomes that they have been searching for.
I tend to work with people who are ready to make significant and long-term changes as those are the results I strive for with my clients.
I’m not a fan of quick fixes, short-term gains or brushing over things that matter. Instead, I aim for results that are transformative and where people get to drop the baggage that is weighing them down, see themselves for the amazing force of nature that they truly are and are then able to feel so much lighter.
What kind of audience do you target your business towards?
Typically, my clients are career-driven women who tend to over-indulge in the food they know is bad for them and do it anyway.
However, I also see many clients who have no issues with food at all and are coming to me because their current lifestyle, career or relationships are affecting their health and wellbeing in some way.
I worked with one client whose lack of boundaries at work was affecting their sleep and the lack of sleep was affecting their relationship with their spouse and children.
When we understood the root of the issue, which was they didn’t like to say no to people, we were able to work backwards and change this. The result of course is that their work-life balance is now in place, their night-time routine is less chaotic, and their body is now able to relax into a deep sleep. Their spouse is particularly grateful to have their partner back!
What are your current goals for your business?
My goals for this year are very exciting. I am crossing the T’s and dotting the I’s on an incredible 12-month programme that has been simmering for quite a while now.
It will support and nurture people through all kinds of wellbeing and food challenges so that they not only learn but also get to implement the best ways to nourish themselves whilst in a safe and supportive community.
I am a great enthusiast of wellness retreats and recognise the incredible benefits of these immersive experiences. My other plan this year, is to organise and facilitate my own retreats in the UK and abroad.
Whilst some people say everyone has a book inside them waiting to be written, I feel I have always had wellness retreats within me just bursting to be realised. 2023 is the year for that, and I am so excited.
If you are interested in being kept in the loop with retreats, my 12-month programme, or a private coaching programme, please do email me at support@julesfrancis.com
Tell us about your greatest career achievement so far.
My greatest career achievements so far are creating 2 courses that have helped to improve the lives of many, being awarded for my role as a health coach and co-authoring two best-selling books.
Tell us about a pivotal moment in your life that brought you to where you are today.
I’ve always been drawn to following a healthy lifestyle, ever since I was a teenager. Tuning into my body and giving it what it needs comes naturally to me. It wasn’t until later life that I realise this isn’t the case for most people.
I did however have a battle with eczema for many years which caused my own journey of self-discovery through alternative medicine to find the solution.
I’m pleased to say that through years of pain, bandages and many a sleepless night, I did eventually find the solution and I have been eczema free now for almost a decade.
My mindset was the thing that changed it all in the end and now being able to help others with their mindset truly feels like a gift that I am meant to offer.
