Written by: Haylee Kalani, Guest Writer
Commitment is the act of going all in. It is a keystone ingredient in achieving success. In essence, commitment is a pledge or promise, to yourself, to achieve a specific goal or outcome. In this article, we're discussing 3 practical tips that you as a business owner can use to commit to winning more customers & clients. Sounds simple enough, right?

Disclaimer:
Commitment is not for the faint of heart. It requires courage, sacrifice, and a willingness to face the unknowns. But, luckily for you, these 3 practical tips will help you more easily commit to winning more customers & clients. First, goals. Commitment requires setting clear & ambitious goals for your business. Why? Because it helps you focus!
More specifically, it helps you focus your efforts & your mental state, which in turn motivates your actions. Research shows that when a company sets defined targets, it creates a more focused mindset among its employees.
So by setting clear & lofty goals, you can stay on track and monitor key progress. Ask yourself:
What do I want to achieve?
How will I measure my success?
How will I reward myself and my team?
These questions will help you focus your efforts and motivate your actions. Second, relationships. Creating loyal, long-term relationships with customers is vital to the success of any business.
To build trust and loyalty with your customers, you must get to know them better! As Ryan Serhant, CEO & Founder of SERHANT says – people don't like being sold to, they like shopping with friends.
So, have conversations with your customers through social media or in-person events! You can even train your employees to provide personalized & empathy-driven customer service. And as you collect feedback from your customers about their experience, use it to improve your products, services, and processes. Ask yourself:
What do my dream customers care most about?
What are their questions, needs, and preferences?
How can I solve their problems and delight them in the process?
These questions will help you build trust & loyalty with your customers.
"In an increasingly digital world, customers appreciate the chance to talk to a real person who can provide personalized service." – unknown Third, Innovation. It is the ability to conceive, develop, and deliver new ideas, products, services, and processes.
To remain competitive, you must constantly be on the lookout for new ways to improve your products, services, and processes. You can foster a culture of innovation by encouraging creativity, risk-taking, and experimentation. You can also conduct regular brainstorming sessions with your team to generate new ideas and solutions. Be sure to invest in research & development to create new products or improve existing ones. Implement a process for testing and validating new ideas before launching them. And collaborate with other businesses, organizations, or experts in your field to exchange knowledge and resources. Ask yourself:
How can I create more value for your customers?
How can I differentiate myself from my competitors?
How can I adapt to changing technology, trends, and market conditions?
These questions will help you stay ahead of the curve and keep your customers satisfied. By following these 3 tips, you can take your business to the next level.
Don't forget, however, that this is all about commitment. It requires dedication and perseverance. While these tips may seem simple, they're not easy. But with clear goals, strong customer relationships, and a focus on innovation, your business can achieve success beyond your wildest dreams.
Take action. Not tomorrow, today. Commit to winning more business! For more info follow me on LinkedIn and visit my website!
Haylee Kalani, Brainz Magazine Guest Writer
Throughout her years as a creative marketing expert, Haylee has noticed that It's all too common for marketing teams to feel, stressed, unfocused, or stuck. They can find it challenging to keep up with the never-ending cycle of marketing projects, challenges, & trends that seem to arise each week. And that's where Haylee's unique set of gifts comes in... Thinking big, solving problems, and working efficiently has been her specialty since she was a kid. She's followed that passion to use her unique gifts to help companies position themselves in the marketplace to create more impact, innovation & income. As the owner of Kalani Consulting, she works alongside marketing teams to simplify the creation & collaboration process – so that they can gain & retain more clients, with ease.