Written by: Samantha Vlasceanu, Executive Contributor
Executive Contributors at Brainz Magazine are handpicked and invited to contribute because of their knowledge and valuable insight within their area of expertise.
Webinars are becoming increasingly popular in web marketing. They allow you to engage with your audience, share valuable content and generate leads for the future. As well they are relatively low-cost and give you great evergreen content that you can use again and again. However, so many webinar owners struggle with filling seats. That's because they aren't using TikTok! Luckily for them, there are three easy steps that will help fill up their webinar quickly!
However, let's talk about why you may want to consider hosting a webinar.
Why Host a Webinar
A webinar is a great way to show people that you know your stuff! This is especially important when you are first starting out and have not built up a reputation as an authority yet.
People are much more likely to work with you than if all of their interaction with you was over email or if they only read your social media. Having them hear your voice as well as seeing how passionate you are is really impactful.
Another benefit is that it's a great way to get you comfortable speaking in public. This is an area that a lot of people struggle with and an obstacle for many to showing up on TikTok. When you practice by talking about something you love, you will get more comfortable in front of the camera.
Webinars are great marketing tools...if anyone shows up! That's why you need to get your butts into those (virtual) seats. So let's talk about how using TikTok can get engaged and enthusiastic attendees at your next webinar.
How to Use TikTok to Fill Your Webinar: 3 Easy Steps
Before you even get started, you want to make sure that you have a presence on TikTok and that you have built somewhat of a following.
Let's assume that you have. Next, you're going to make your invitation video. The format will be simple ‒ just you talking to the camera. Again, seeing your passion about what you do is all people need!
Then you'll follow this general outline:
Mention something your audience wishes they could do or have
Tell them how you or your clients have found success
Acknowledge an obstacle or fear that they are fearing
But explain why what you're offering is different
Announce that you're hosting an awesome webinar that covers [2-3 things it will cover]
Ask your followers to comment [word] in the comments and you'll send them the link to register.
What that might look like for my next webinar?
Do you wish that you could generate more leads for your business but spend less time on social media?
My clients have been seeing huge increases in their businesses without being tied to their phones all day, or spending a lot of money on ads. They're doing it by using TikTok.
TikTok? But I don't want to dance!
Don't worry ‒ you can create amazing videos that get in front of the right eyes ‒ no dancing required!
That's why you're not going to want to miss my CEO Mastering TikTok Group Coaching Program launching September 14.
Using TikTok, you can have a successful webinar, generate new leads, and grow your business. If you want to know the strategies of how TikTok can do all that, let’s chat. BOOK A CALL today to join our group program.
Follow Samantha on her Facebook, Instagram, Linkedin, Tiktok, and visit her website for more info.
Samantha Vlasceanu, Executive Contributor Brainz Magazine
Samantha Vlasceaunu, The TikTok Coach, is on a mission to convince businesses and brands that TikTok is not just for our teenagers (and no dancing required)! When Covid-19 hit, her other traveling business had to shut down and she had to pivot ‒ FAST. That's when she realized that she'd been organically reaching her audience on TikTok all along and realized the power TikTok could have for businesses if they gave them a chance. Fast forward to today, Sam works with marketing agencies, coaches, lawyers, and corporate Brands ‒ you name it! Sam ensures all her clients are using the app with the intention of a sales funnel in finding their target audience and coaching the strategies of converting their followers into ACTUAL paying clients.
