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Business

Explore expert insights on branding, marketing, sales, entrepreneurship, and business growth. Whether you're launching your first venture or scaling an established business, our contributors provide valuable knowledge and strategies to drive your success!

Branding, Marketing & Sales

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How to Write 'Add-to-Cart' Product Descriptions Customers Can't Resist

Ever stumbled across a product description that made you think, "Wow, I absolutely need this," and you add it to your cart immediately?

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Medicare’s Biggest Shake-Up Yet and How the Inflation Reduction Act Is Changing Everything in 2025

Navigating the maze of Medicare can feel like trying to find your way out of a cornfield blindfolded. But fear not!

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How the 2025 Stock Market & Trump’s Policies Are Shaping the Economy

The 2025 New York stock had continued its growth in the early few weeks yet, we watch the market spluttering, companies holding back on...

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Marketing Without the Mask and How to Show Up Authentically and Still Sell

If I had a dime for every time I’ve heard someone say they’re not comfortable selling or that they feel inauthentic and pushy when trying...

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The Cash vs. Profit Trap

Imagine this: your business is thriving, sales are up, and your financial statements show a strong profit. Yet, when it’s time to pay...

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Reasons Why Your Business Isn't Growing

You had an idea, so you turned that idea into reality and launched your dream business. Small business owners have a variety of reasons...

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Top 10 Marketing Challenges and How to Overcome Them with Innovative Branding Strategies

Have you ever felt frustrated pouring your heart into marketing only to see minimal results? If so, you’re not alone! Many brands today...

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Mastering the Art & Science of Asking for Referrals

"Who do you know?" It’s a simple yet powerful question that many professionals overlook during the sales process. Whether we forget...

Entrepreneur

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Opportunities Find You and When You’re Positioned to Receive Them

I never expected a casual conversation to change the direction of my business. But that’s the thing about opportunities: they often...

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The Entrepreneur Playbook – Plan, Consistency and a Touch of Madness

As a serial entrepreneur, the journey has been a mosaic of challenges, triumphs, and invaluable lessons. One of the most profound...

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The ADHD Entrepreneur’s Guide to Balancing Structure and Spontaneity in Your Business

Being an entrepreneur with ADHD is both a superpower and a juggling act. One moment, you’re bursting with creative ideas and thriving...

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Wealth Is Spiritual and Abundance Begins with Godly Wisdom

I will not live in lack, for the Lord is my Shepherd, and I find provision and peace in His wisdom. I walk in God's guidance, trusting...

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How to Survive and Thrive as an Empathic Feminine Entrepreneur in 2025

In the fast-paced world of 2025, empathic feminine entrepreneurs, especially those concerned with social justice, face unique challenges...

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The Trump Effect and Why European Companies Must Unite Now More than Ever

In an era marked by unpredictable policies and global shifts, leadership changes often ripple through economies far and wide.

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How to Get a Millionaire Mindset That Will Drastically Improve Your Mental Health

Do you remember waking up happy and curious to discover the world? Do you remember walking into the world as if the world was your stage...

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Letting Go of Control and Embracing the Art of Truly Chilling Out

I was feeling pretty damn smug after three months of blissed-out living in Bali, followed by eight months deep in the jungles of Costa Rica.

Starting a Business

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Crossing the Invisible Line Starts with Clarity, Not Confidence

There’s a moment that happens before every transformation. Not the big leap. Not the viral post. Not the new client win.

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The Biggest Mistake Small Business Owners Make

In my 20+ years of marketing, I’ve seen countless small business owners make the same costly mistake, one that drains their budget and...

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How to Turn Your Business Into a 24/7 Lead Machine

If you're tired of chasing leads and want your business to attract ideal clients on autopilot, you need a system that works 24/7...

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If You Could Choose One of These Legends as a Co-Founder, Who Would It Be?

Imagine launching a startup with one of history’s greatest visionaries by your side. Who would you choose? From trailblazing innovators...

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The Price of Not Locking In or How I Learned to Stop Waffling and Start Building

There’s a grand old Irish saying: “You’ll never plough a field by turning it over in your mind.” In other words, if you sit around...

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How to Monetize Your Knowledge and Build a Profitable Online Business

Have you ever found yourself putting in hours of work into creating content that you’re passionate about, only to realize you’re not...

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How Women Entrepreneurs Can Build Thriving Businesses in 2025 and Beyond

Every great business starts with a vision, but not every vision becomes a thriving business. Why? Because the journey from dreaming to...

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40 Lessons For Startup Success Before 40

According to Harvard Business Review, the average age of a startup founder is 45 with software founders closer to 40.

Scaling a Business

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How Innovative Leadership Turns Bankruptcy Insights Into Business Resilience

In times of economic turbulence or corporate challenges, businesses often find themselves teetering on the brink of bankruptcy.

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Introducing MO Money Global Ltd – A New Era in Commercial Banking Solutions

MO Money Global Ltd is a UK-based financial referral agency, founded by Michelle Naughton and Occy Hollick, with a mission to simplify...

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Scaling Without Losing Yourself and the CEO’s Guide to Sustainable Growth

Scaling a business is an incredible achievement, but at what cost? Many leaders find that growth comes with hidden sacrifices: health...

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The Scaling Trap and Why More Sales Won’t Fix Your Business

If you’re a coach or service provider, you’ve probably been told that the key to scaling is more. More clients, more marketing...

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Feedback – Key to Success When Engaging Executive Recruiting Firms

No question about it, providing feedback to one’s employees is a well-practiced and proven key to good leadership results. 

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Leading Through Change and Adaptive Strategies for Evolving Workplaces

Did you know that 70% of change initiatives fail due to employee resistance and lack of management support (2025)?

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How SMEs Utilise Higher Education Research to Conquer Their Markets

Higher education institutions (HEIs) represent a largely untapped resource for small and medium-sized enterprises (SMEs) looking...

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The Shelf Life of Packaging

Sticking with the same look for too long can turn your product from iconic to invisible. Smart brands know that packaging isn’t just...

Customer Success

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Turning Customer Complaints Into Opportunities

Customer complaints are an inevitable part of running a business. While they may seem like a negative aspect, they can actually be turned...

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A Guide on How to Deliver a Great Customer Service

Thinking of how to totally rock your customer service? WOW24-7 outsource call center service  has got you covered. Below will tell you...

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Customer Service Outsourcing: Why and When You Need It & How to Find The Best Option

Outsourcing customer support means hiring another company to handle your customer service instead of doing it all in-house. This can be...

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How To Use Data To Personalise The Customer Experience In Retail

Many retail veterans tend to place a lot of stock in the power of their experience and intuition. However, while data-driven strategy may...

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7 Strategies To Reverse The Decline In Customer Service

Did you experience bad customer service recently? How bad was it? Were you taken seriously as a customer? So, I guess, the customer service.

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11 Proven Ways To Attract High-Quality Customers

In today's highly competitive business landscape, generating high-quality leads is more important than ever. But with so many methods...

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How To Surprise And Delight Your Clients And Customers

How do you create a long-lasting relationship with clients that adds value for both you and them? Add the wow factor to your coaching...

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5 Love Languages For Business – Finding And Keeping Loyal Customers

In his book, "The 5 Love Languages," Dr. Gary Chapman explored how people express and receive love.

Business Strategy

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Unlock Property Investment Exit Strategies and Grow Your Portfolio Faster

“Wait, what? We’re in a buyer’s market?” Whenever Moxin Reza from Investor Partner Group tells his new clients this, they’re shocked.

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How Past Agreements Continue to Entrap You Today

A very warm hello! First of all, you should be aware that agreements have so much spiritual baggage attached to them that you might...

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The Feminine Code for Success and How to Align with Your Natural Power for Business Growth

Business success is often associated with strategy, logic, and relentless action, all elements of masculine energy. But what if the...

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A Fresh Look at Property Management and Unlock Hidden Profits in Your Real Estate Business

Many real estate business owners focus heavily on sales, often overlooking the potential profitability within their property management...

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How Do You Know If Your Business Strategy Is Working?

Have you ever wondered if the strategy you’re implementing for your business is delivering results? It's a tricky question because...

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7 Strategies For Success In Business Collaboration

In today's interconnected business landscape, collaboration has become a foundation of success. By joining forces with other businesses...

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The Benefits Of Diversification For Business Strategy

In the business world, nothing remains constant except change.

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Adapting To Disruptive Technology – Strategies For Business Strategy Success

Discover the secrets to succeeding in the fast-paced world of disruptive technologies! Discover proven strategies

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