In a world overflowing with polished profiles, keyword-loaded resumes, and AI-generated content, it’s your story that makes you memorable.

I remember the first time I really understood what branding was—not just as a business tool, but as an extension of energy, alignment, and consciousness. It wasn’t about logos, colors, or catchy taglines (though those have their place).

The concept of personality archetypes, introduced by Carl Jung, is a powerful tool for understanding universal patterns of behavior and...

Crafting a strong, insightful career brand is more than just a buzzword; it’s a strategic tool that sets you apart in a competitive job...

You are telling a story every day through your choices, your presence, and the way you make people feel. Long before you craft...

Early in my acting career, I found myself saying "yes" far too often. I worked for free, worked for very low pay, took on unreasonable...

You have spent years honing your skills, gaining experience, and making an impact in your industry. But when you open LinkedIn, you see...

Around 30 years ago, I watched a sketch on The Fast Show that stuck with me. It featured a workplace meeting where a woman shares an idea...

Let's be real, your LinkedIn profile is your online first impression. If it is not working for you, it is probably working against you.

As we ease into 2024, it becomes imperative to understand the imminent trends in personal branding that will shape the forthcoming year...

We are in a time where old paradigms are falling behind in what we call history. The way we perceive ourselves, our society, and our...

In the realm of personal branding, the old-school 5 C's have had their time.

Whether you know it or not... you are constantly marketing yourself. By the way you dress... the way you behave… by your words and...

Your brand is your audience's first impression of you. And just like any first impression, you want it to be a good one. It's not about...

The future of successful businesses is personal. More and more people are noticing that successful businesses have a face. Take the likes...

If you run a business and are aware of the power of social media for its vitality, you value the importance of building a personal brand...

Career branding is becoming increasingly crucial for job prospects in the age of Big Data and AI. Employers look at your cover letter and...

For years I’ve been hiding behind brands, being part of global store expansions and brand communications for retail brands. I’ve been...